Account Director (International Publicity)
About Us
DDA is a leading global creative marketing and strategic communications agency working in the entertainment and brands spaces. With offices in Los Angeles, New York and London we offer a bespoke service and truly global reach for festivals, networks, platforms, producers, distributors, financiers, government organisations, and brands.
DDA provides creative and insightful strategies, tailored campaign solutions, and a ‘round-the-clock’ service across all the agency’s lines of business, which includes US and UK Film and Series Campaigns, Strategic Consumer and Corporate Communications, Influencer management, Social Media, Personal Publicity Representation, Design, Creative Studio, International and Festival publicity, Live Event Production and Awards.
About You
As an Account Director, you play an integral role in the agency and have a definitive understanding of the industry we work within. You will be a leader with the ability to lead campaigns from the ground up. You welcome a high level of responsibility and lead clients and projects in day-to-day as well as strategic planning. A clear and confident delegator, you are an excellent team player and are invested in the development and nurturing of your junior colleagues.
Your Key Responsibilities Include:
Accounts and Campaigns
- Able to strategically plan, execute and lead on high profile / large scale International campaigns for films and series, running them independently and liaising with major clients and the film’s US and international distributors / markets without supervision.
- Well nuanced on running all aspects of a campaign from pre and post production, with activity encompassing set visits, creative content, long and short lead junkets and touring when required.
- Has experience in and feels confident leading and managing multiple titles at key top tier International film festivals i.e., Sundance, Berlin, Cannes. Venice, Toronto amongst others.
- Can problem-solve major campaign issues independently and discuss potential solutions directly with our clients.
- Recognise where workload could be more effectively divided both on individual projects and across the UK / LA offices and flag with the Vice President / Director.
Client Relationships
- Able to tailor international / global press strategy around a project brief.
- Provide strong advice to client based on knowledge and experience of objectives and strategy on an ongoing basis.
- Navigate and manage multiple client accounts, understanding their perspectives and requirements.
- Continue to develop strong client relationships with existing clients to ensure on-going client satisfaction.
- Feels confident building own client relationships and bringing in new connections
- Networks with journalists regularly.
- Able to lead on all distributor correspondence.
Strategy and Commercial Awareness
- Demonstrate in-depth understanding of client context, competitors, and industry.
- Recognise the opportunity to expand on the services we could offer on a project.
- Oversee new business presentations and proposals.
- Intuitively ‘grasp’ international and global strategy and ensure that the team eloquently communicate key concepts throughout their work.
- Recognise when we should advise on client strategy/ideas and do so in a sensitive & eloquent manner.
- Contribute as part of a wider team in winning new business for DDA.
- Maintains awareness of potential mergers and acquisitions / industry hot topics
- Is the main contact for specific/repeat clients and earns responsibility for maintenance of those relationships.
People
- Work with the strengths of the team to find the best solution for any given project.
- Offer help / guidance to juniors whilst they draft proposals & presentations.
- Become invested in growing the experience of members of the team through their work with you.
- Be approachable and professional at all times and positively contribute to the team environment.
- Inspire your colleagues to push themselves and lead by example.
- Champion the importance of teamwork and motivate others around you.
- Mentor and coach more junior team members, building their knowledge, understanding and expertise.
- Supervise & help others with their campaigns.
- Consider and understand the pressures of the team as a whole (not just how your projects affect you).
- Take initiative and make suggestions about the division of labour and proactively organise meetings with the whole team to ensure the needs of the team are met.
- Inducts newly assigned junior staff in fundamentals of the account.
Skills & Experience
- Proven leadership with excellent client relationship skills, preferably within the Film, TV and Entertainment sector.
- Strong relationship building skills, with a focus on relationships with clients, senior management and significant stakeholders.
- Some experience with growing accounts and new business opportunities, with demonstrable examples.
- A passion for learning.
- Previous experience in mentoring junior members of the team.
- Highly motivated, positive and proactive team player with exceptional influencing and negotiating skills.
- Ability to multi-task and stay organized to meet multiple deadlines across a variety of projects
- Possession of expert written and oral communication, and strong presentation skills.
- Creative thinking with the ability to bring in new processes and ways of working.
- A team player, willing to share knowledge and discuss approaches and tactics but also able to work independently.
- Wider understanding and passion for the film industry.
Please note the job title is open for discussion, ranging from Senior Account Manager to Account Director, based on the level of applicant experience
DDA Values
Our core values act as a roadmap within the DDA community and are underpinned by a collective belief in what we are, what we do and what we represent.
o Being Bold, partners a boldness of spirit with a deep trust of their colleagues and a respect for alternative points of view.
o Creating Community, enjoy working together and consistently respect and support each other to achieve the best results for our clients. To create a harmonious, inclusive and enjoyable office environment, whilst fostering initiatives that strengthen team bonding and interaction.
o Making a Contribution, always seek opportunities to help others and to improve everyone’s day-to-day experience and learning. Everyone is accountable for their contribution to the gold standard results we achieve.
o Understanding our Roots, be proud of DDA’s legacy and continue to play a leading role in forging the future of the industry.
o Encouraging Growth, challenge yourself to exceed expectations and always seek opportunities for development with the guidance of the experienced senior team.
