KINESSO

Client Engagement Director

Company
Location
London Area, United Kingdom
Posted At
12/13/2024
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Description

About Us

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology.


Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com


ABOUT THE ROLE

Client Engagement Director Role Summary:

The Kinesso Clients Engagement Director will be the point person for Initiative. Overseeing and facilitating the technical requirements of all Initiative clients. They will be responsible for the Prisma integration to assure that all clients are aligned with the Global Reporting Suite. Be responsible for onboarding clients onto Prisma and continued governance.


Making sure that all taxonomies are adhered to and are implemented accurately. They will also provide support in the implementation of the technical operations platforms required for all digital activity, such as Ad Servers, Brand Safety Vendors, and DCO.


Responsibilities:

  • Governance of complex taxonomy across all markets, campaigns and channels though Kinesso tools and Prisma (market reliant).
  • Successful management of clients GCC campaign trafficking, activation and data governance process and resources
  • Point person for agency and clients Ops workflow, tech and GCC mediation
  • Accountable for meeting AdOps SOW and SLAs
  • Reporting to Head of Ad Operations UK and Kinesso regional leads where applicable per client.
  • Ensure regular agency team training and client team training across digital Ops platforms and processes as required.
  • Production of Client Ops QBR - Including GCC performance, ticket load and tasks, scope, error rates, optimisations, key projects and developments addressing INI and client feedback and hitting client Ops and data KPIs
  • Innovations rolled out as playbooks, updated and centralised
  • Regular ad tech and verification partner reviews and testing though Kinesso and Kinesso Addressable
  • Ad tech expert and strategic partner for client and agency data and vendor integrations, providing both project management and expertise across ad server, DCO, SDK, site tagging and more.
  • Leverage Kinesso products and services such as bGenius. Beta testing and “media first” tools.
  • Client Site tagging strategy and data layer consultation – Site Tag approval and Kinesso Site Tag Register/Matrix
  • Client Site tagging services through Kinesso Tech Ops
  • Training, enforcement and governance of local/regional privacy rules and regs (such as GDPR and TCF2.0) through Kinesso EMEA
  • Data and Platform transformation assistance across their eco-system
  • Improve and work smart.


Open Culture

  • Nurture an open culture connecting with the different stakeholders within the Ad Ops and Agency Community.
  • Host internal team meetings that allow all members to contribute
  • Ensure innovation opportunities are available to wider group


ABOUT YOU

This role requires excellent leadership skills. The right candidate will lead by example, well organised, who is proficient in the below. You will have an obsessive eye for detail and desire to optimise and automate where possible.

This is a new team so you will have the opportunity to help craft best practices for the whole agency, working with leaders from across the UM Agency, Finance and Ad Ops to deliver that change. You will have management experience as you will have a team of four to help deliver these innovative new work practices.


  • Desire to lead and manage operational experts
  • Confident chair of meetings
  • In-depth experience in Ad Operations and Programmatic
  • Commercially savvy
  • Able to troubleshoot team challenges
  • Ability to multi-task and stay calm under pressure
  • Experience in trafficking rich media and DCO; Ad-lib, FlashTalking
  • Experience working with web analytics such as GA or Adobe
  • Experience in using "bulk trafficking" templates or Prisma
  • Fastidious builder of documentation, guides and decks
  • HTML and JavaScript knowledge/experience
  • High attention to detail
  • Excellent verbal and written skills
  • Flawless execution and accuracy and exceptional process skills.
  • Time management and organisation skills
  • Experience of working across digital Platforms in the eco system, such as CM360, DV360, DV and Nielsen DAR.


Employee Transparency

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands is an equal-opportunity employer and is committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.


Please reach out to our Talent Inclusion Specialist Jess at Jess.Richardson@mbww.com if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.


THE PERKS

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:

  • Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year
  • Free breakfast and free lunch
  • Early finish Fridays
  • Core Hours (Mon-Thurs, flexible start/finish times)
  • Retail discounts
  • Electric vehicle salary sacrifice car scheme
  • Wellbeing programme, including Headspace & flu jabs
  • Interest-free season ticket loan
  • Paid time off for Volunteering
  • Group Income Protection
  • Life Assurance
  • Private Medical Insurance or Health Cash Plan (dependent on level)
  • Group Personal Pension Plan with matched contributions from 3-6%
  • Generous Parental Leave & Pay
  • Independent mortgage advice
  • Financial education
  • Employee Assistance Programme
  • Free eye tests
  • Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!


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