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Purpose
The Communications Lead (Salesforce) will play a vital role in supporting the strategy for our Salesforce programme. The successful candidate will be responsible for delivering against the change strategy, and ensuring clear, consistent, and engaging communication across the organisation to enhance understanding and drive engagement and adoption of Salesforce.
Key responsibilities and challenges
Change Communications Strategy and Delivery:
- Collaborate with the change workstream lead, wider programme team and key sponsors to develop the change communications approach to support the change strategy, and ensure alignment to other transformation programmes to ensure high impact delivery.
- Ability to work across different communication channels and platforms to effectively engage diverse internal audiences.
- Deliver internal communications campaigns to support adoption, and measure impact accordingly.
- Take ownership of the programme communications calendar and regularly report on impact to optimise our approach in the lead up to, and post go live.
Content Creation and Management:
- Create, edit, and manage a variety of content formats (e.g., newsletters, intranet articles, presentations) related to the Salesforce programme.
- Ensure all communications are clear, concise, and aligned with the organisation's branding and messaging guidelines.
Stakeholder Engagement:
- Build and maintain relationships with key stakeholders, including programme leaders, practice and business team leadership, and employees, to facilitate effective communications to support adoption.
- Act as a key point of contact for internal queries related to the Salesforce programme.
- Work with the Chief of Staff and internal communications team to align on key messages and planned activities as part of the firmwide communications calendar.
Feedback and Improvement:
- Conduct surveys, feedback sessions, and other mechanisms to assess employee understanding and engagement with Salesforce.
- Use feedback to continuously improve communication strategies and tools.
Event Coordination:
- Plan and coordinate internal events and workshops related to the Salesforce programme to foster a culture of innovation and collaboration.
Characteristics, Skills & Experience required:
Location
London
Character
- Proactive and self-motivated, with a keen interest in developing communications strategies and influencing new ways of working.
- Strong interpersonal skills, with the ability to work effectively in a team and independently.
- Creative thinker with a problem-solving mindset.
Education / Qualification
- Bachelor's degree in Communications, Marketing, Journalism, or a related field.
Languages
Practical experience
- Proven experience in change management, product marketing or internal communications, preferably within a technology or innovation-focused environment.
- Experience in legal services or related field
Office skills
- Exceptional written and verbal communication skills, with the ability to convey complex information in an accessible manner.
- Strong time management skills, with the ability to handle multiple priorities in a fast-paced environment.
- Experience with digital communication tools and platforms (e.g., intranet systems, email newsletters, social media).
- Ability to work collaboratively and influence at all organisational levels.
- Ability to develop communications plans and execute accordingly, and adapt to changes as required.
- Ability to devise strategies to measure the impact of communications and produce compelling insights and reports to inform future approaches.