Digital Product Lead

About the Role

As the Digital Product Lead, you will play a pivotal role in shaping and delivering the digital experience for our customer-facing digital products. Working closely with our suppliers, cross-functional teams, and stakeholders, you will define the product roadmaps for both web and app platforms, ensuring every product delivers measurable value to Hays Travel and our customers. You’ll engage with a wide range of stakeholders to align on goals, contribute to the overall digital strategy, and implement structured product development practices. With a strong understanding of product UX and user-centred design, you will collaborate closely with our in-house development team to ensure our digital solutions are intuitive, impactful, and user-driven.

This role is based at our Sunderland Head Office.

Key Responsibilities

• Lead evolution of customer-facing digital product portfolio – work with stakeholders to define the vision, direction and execution of digital product, ensuring they align with Hays Travel strategy and deliver exceptional value in supporting our other touch points.
• Digital Product Strategy – Contribute to the definition and implementation of the digital experience that enhances user engagement, conversion and champions the Hays Travel brand – leveraging digital to support our integral customer touch points such as the Branch.
• Definition and delivery of product roadmaps – Translating strategic goals into actionable product roadmaps for the web estate, defining and prioritising features that deliver impact and value. Gaining input and buy in from key stakeholders.
• Shape solutions with cross-functional teams – Collaborate closely with key stakeholders, developers, designers and analysts to transform business and user requirements into features and functionality.
• Define and measure product success – Establish KPIs and success metrics, using data to continuously improve and prove the success of the products.
• Implement digital product ways of working - Working closely with our stakeholders and Digital Delivery Manager, you will be integral to the implementation and optimisation of our ways of working in the digital product space.
• Champion user-centred design – Provide support and guidance to our newly established UX capabilities, putting the user at the heart of the approach and advocating excellent customer experience across all touchpoints.

What We’re Looking For

• Experienced in strong digital product ownership with a mix of strategic thinking and hands on delivery capabilities.
• Passionate in driving innovation and valuable digital products, putting the user at the heart of the solution.
• Travel experience would be desirable but is not a must-have.
• Collaborative ways of working, confidence in communication, with ability to balance stakeholder priorities and ensure a value-focused approach.
• Ability to motivate teams, pivot quickly and respond to changing
• Comfortable in utilising data to support in decision making

Why Join Hays Travel?

We know that work is only one part of life. That’s why we offer a supportive environment and a wide range of perks to help you feel valued and inspired every day:

• Personalised training and career development programmes
• Exceptional opportunities for promotion and growth
• Health care plan and eyecare vouchers
• Uncapped commission and bonus potential
• Loyal service awards and recognition schemes
• Employee discount programmes and shopping deal
• Friendly, uplifting, and people-first culture

Our Commitment to You

We’re committed to safeguarding and supporting all our colleagues. For roles involving apprenticeships, we carry out appropriate checks via the Disclosure and Barring Service (DBS).

You’ll also be responsible for maintaining data confidentiality and reporting any potential data breaches in accordance with our security policies.

About Us

As the UK’s largest independent travel agency, Hays Travel specialise in providing good value, quality holidays alongside excellent customer service. We work with all leading suppliers and can package holidays that include hotels, flights, cruises, tours, attraction tickets, and more. We have over 470 Branches throughout the UK and our Head Office based in Sunderland, is home to tour operator teams, finance, marketing, people/HR and IT, plus many more. We have been operating for over 40 years and continue to grow each year.

Our values

Our SMILE values are embedded into our Company and ensures our teams work strongly together. You and all of our colleagues will ensure that the Hays Travel values are demonstrated at all times.

• Supportive
• Motivational
• Innovative
• Loyal
• Excellent

What it’s like to work for us?

Whichever location or department you work in, our people are always at the heart of everything we do. We offer a range of training programmes to help you progress personally and professionally, as we know the benefits of promoting and rewarding our hardworking colleagues are extremely important.

Of course, it's not all about work, we're very sociable and there are always lots of team nights-out and company parties. Plus, there are opportunities to travel abroad on educational trips, and you can also take advantage of our colleague discount when booking your own holidays.

Hays Travel is committed to safeguarding and promoting the welfare of all colleagues. As an accredited employer provider of apprenticeships, we undertake basic checks through the Disclosure and Barring Service (DBS) to ensure the safety of our apprentices for relevant roles.