Wyndham Hotels & Resorts is now seeking an Ecommerce Specialist EMEA to join our team in London, United Kingdom.
Job Summary
Reporting to the Ecommerce Manager EMEA, you will assist with the day to day management and optimisation of ecommerce initiatives and website content across Europe, Middle East, Africa and Eurasia (EMEA).
The Ecommerce Specialist EMEA will be the subject matter expert for anything related to the brand website and app in EMEA, including content management, translation, bug troubleshooting and optimisation.
Successful candidates will be required to provide evidence of the ability to work legally in the United Kingdom.
Responsibilities
Website & Content Management
- Owning the merchandising calendar for all EMEA websites and making updates using the CMS.
- Working with regional stakeholders to ensure content is up-to-date and relevant across regional websites.
- Manage all EMEA digital content requirements, in collaboration with the headquarters Digital Content team.
- Contribute to Digital work-streams with US counterparts including content management, translation, website development, SEO, UAT.
- Collaborate with US counterparts to ensure websites and apps are optimised for EMEA audiences. Manage ongoing technical and content support for translated websites.
- Create landing pages as needed for promotions, campaigns and closed user group initiatives.
Hotel/ Client Relationship Management
- Providing support to hotels with regards to Brand Website and digital marketing.
- Reviewing and reporting on hotel Brand Website performance to internal stakeholders as well as hotels.
- Providing guidance to hotels with respect to independent local hotel websites.
Data & Analytics
- Weekly and monthly monitoring of website performance with Adobe Analytics and other digital measurement tools when required.
- Provide recommendations to increase revenue from website optimisation/ UX/ Conversion rate optimisations/ landing page creation.
- Create and update a template of core website(s) KPIs including targets vs actuals.
Complexity
The activities of the Ecommerce Specialist EMEA will have an impact on the company’s commercial success, particularly in relation to the key objective of increasing direct contribution. The role requires a proactive approach with a combination of regular daily tasks, large complex projects, collaboration with headquarters teams and communication with key franchisee contacts.
Scope/ Financial Responsibility
This role does not require the management of a budget or cost centre.
Abilities/ Key Competencies/ Skills
Alongside the professional competencies outlined below, the successful candidate will demonstrate the fundamentals of Wyndham Hotels & Resorts Count on Me! Service Culture to be responsive, respectful and deliver a great experience. This will form the cornerstone of their approach as they carry out all tasks with the Count on Me! Building Blocks in mind; Compassionate, Engaged, Dependable, Courteous, Engaged, Inclusive, Hospitable, Prepared and Personalised.
- Analytics orientation – able to interpret data to define direction, key drivers and objectives.
- Financial acumen – able to set forecasts and budgets to drive financial performance.
- Cultural awareness – able to navigate different cultural environments, anticipate differences.
- Communication – strong interpersonal skills and able to communicate in writing, verbally and present throughout all levels of the organisation and externally.
- Resolution focus – results-oriented with the drive and tenacity to deliver as well as to overcome potential obstacles with positivity and maintaining motivation.
- Autonomy – able to prioritise high-return opportunities and multi-task without intervention.
- Flexibility – copes well with a changing landscape and shows drive, initiative, creativity and problem solving, adjusting course when necessary.
- Relationships building – easily builds trust and credibility with clients, colleagues and key stakeholders.
- Structured – able to establish and build processes and systems that sustain change and enhancement and keep projects on track and deliver within specified timelines.
- Innovation – comfortable in trying new procedure and approaches and taking calculated risks to ‘test and learn’.
- Customer orientation – maintains sight of the customer perspective and strives for results which drive the value proposition.
Experience/ Certificates/ Education
- Qualified to degree level or beyond ideally within a marketing, hospitality or related discipline.
- Previous experience in a Digital Marketing or Content role, ideally within a Hotel or Travel environment.
- Good knowledge of website Content Management Systems.
- Experience with web analytics (e.g. Adobe Analytics, Insight, Google Analytics etc.).
- Extremely data driven, able to analyse website performance.
- Strong proficiency with Microsoft Word, Excel and PowerPoint.
- Experience working across multiple brands and markets.
- Fluency in spoken and written English is essential; the ability to write and speak German, Turkish or Arabic is an advantage.
Company Overview
Wyndham Hotels & Resorts is the world’s largest hotel franchising company by the number of properties with approximately 9,200 hotels across over 95 countries on six continents. Through our network of approximately 872,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the hospitality industry. Headquartered in Parsippany, N.J. with offices around the world in London, Shanghai, Buenos Aires, Dubai and more, Wyndham employs more than 2,000 corporate team members worldwide who are dedicated to the Company’s mission of making hotel travel possible for all. Supporting thousands of franchisees and a growing global portfolio of 24 hotel brands—think household names like Wyndham, La Quinta, Ramada, Days Inn and Super 8—Wyndham team members are a widespread group of individuals with diverse interests and backgrounds. Our unique Count on Me culture, commitment to flexibility and core values of Integrity, Accountability, Inclusivity, Caring and Fun are just part of what continues to make Wyndham an award-winning best place to work.
Job Location: WHG United Kingdom, 4th Floor, 3 Shortlands, Hammersmith, London W6 8DA
Employment Status: Full-time
Employment Disclaimer
In some locations around the world, Wyndham Hotels & Resorts manages hotel properties on behalf of a third party owner. At many of those properties, the Hotel owner is the actual employer, and Wyndham Hotels & Resorts performs recruiting and hiring functions on behalf of the owner. I understand and agree that, by applying through this site, I may be applying for a position with a company other than Wyndham Hotels & Resorts where Wyndham Hotels & Resorts is serving only as the recruiter and will not be my actual employer.
