Editorial Strategy Director

London, England, United Kingdom

12/13/2024

Who We Are

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

What You'll Do

BCG is looking for an experienced Editorial Strategist to shape and implement a content program of market-leading, brand-defining thought leadership on topics that are top of mind for business leaders and the media.

The Editorial Strategist will generate and source ideas that span a wide range of topics, and they will work directly with BCG experts, as well as external experts, to develop content that provides engaging, differentiated perspectives and deeply researched insights.

Strong creative and editorial skills are essential. The Editorial Strategist will identify new opportunities for thought leadership, initiate projects, and help improve quality in formats ranging from articles and reports to videos and podcasts. They will work closely with topic experts to storyline data and research and ensure the content is compelling and relevant. For complex or high-priority pieces, the Editorial Strategist will provide developmental editing, playing a hands-on role in shaping, refining, and improving the story.

Communication and teaming skills are critical. The Editorial Strategist will cultivate relationships across the business, acting as an adviser, influencer, and problem-solver. This role demands a strategic communicator who excels at distilling complex concepts into clear messages that provide the foundation for high-quality content. The Editorial Strategist will take responsibility for articulating a data-driven, forward-looking content strategy and gaining alignment for that strategy among senior stakeholders.

The Editorial Strategist’s impact will be evident on several fronts. They will help establish and expand a pipeline of top-tier content across a range of topics. This content will reflect clear priorities and will be supported by well-defined amplification and channel strategies, resulting in stronger reach and engagement among senior executives and in the media. Content development, in general, will benefit from greater collaboration across the business, the promotion of best practices, and the strategic use of metrics to drive improvements.

The Editorial Strategist’s organizational home is the BCG Content Studio, where they are core members of our global hub of writers, editors, multimedia producers, and content strategists.

YOU’RE GOOD AT

• Building relationships with stakeholders across functions and at all levels, especially among senior thought leaders in the business.
• Communicating clearly and effectively, with a focus on informing and influencing decisions that affect content strategy, development, and amplification.
• Applying sound editorial judgment to improve content quality—and being a strong and assertive advocate for better, stronger storytelling.
• Actively shaping written and spoken material into sharp, compelling, and engaging content, playing a hands-on role when necessary.
• For priority topics, staying abreast of the market-leading themes that could spark new ideas for cutting-edge content.
• Identifying content gaps based on internal priorities and market research—and getting ideas off the ground to fill those gaps.
• Making recommendations for new and innovative content across different channels including social media, email, web, events, and media.
• Helping define KPIs for top-tier content across owned and earned channels.
• Taking action to help move work forward, and showing initiative in solving problems and overcoming challenges.
  
  

What You'll Bring

• Bachelor's degree in a related field with demonstrated high academic achievement.
• Minimum 10 years of work experience in a professional editorial environment.
• Integrated marketing experience, with a focus on thought leadership campaigns.
  
  

Who You'll Work With

• BCG thought leaders
• Global marketing leadership
• Practice area marketers
• Content studio colleagues and leadership
• BCG's global marketing team
  
  

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.

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