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As the Enterprise Marketing Manager for UK & Ireland at Veeam, you will be responsible for driving the strategy and execution of targeted marketing initiatives aimed at developing and growing the Enterprise business. This role requires a data-driven approach to understand market dynamics, engage with partners/alliances, and accelerate opportunities while aligning with our ambitious growth objectives.
Veeam is a fast-paced, high-growth organisation, where innovative thinking needs to be complemented by experience to offer effective guidance and deliver measurable results.
Key Responsibilities:
- Pipeline Development: Lead the strategy and execution of impactful marketing campaigns and activities to generate and grow the UK&I Enterprise pipeline.
- Budget Management: Effective budget management ensuring financial accountability and maximising the impact of marketing initiatives.
- Market Understanding: Develop a deep understanding of the UK&I market and Veeam’s partner ecosystem to tailor marketing initiatives effectively.
- ROI & Measurement: Own and analyse metrics related to marketing performance, optimising campaigns and experimenting with different channels and content formats whilst driving our Marketing targets and KPI’s.
- Collaboration: Work closely with Marketing peers and Enterprise Account Managers to align on pipeline generation efforts and accelerate existing opportunities.
- Stakeholder Engagement: Collaborate with key Enterprise stakeholders to understand business and marketing priorities, defining objectives to support the development of Veeam’s Enterprise strategy.
- Program Leadership: Lead key marketing programs and initiatives that drive business growth and enhance market presence
- Cross-Functional Alignment: Facilitating communication between Field Marketing, Sales, SDRs, Marketing Operations, and Global Marketing teams to ensure alignment with the go-to-market strategy.
- Innovation and Strategy: Balance innovative marketing approaches with proven strategies to deliver measurable results in a fast-paced, high-growth environment.
Experience: Strong experience in Enterprise Marketing roles within IT and technology vendors
Skills and attributes
- Demonstrated knowledge and understanding of Enterprise Marketing
- Proven ability to manage multiple projects and work collaboratively in a team environment
- Strong initiative and ability to work effectively under deadline pressures
- Innovative thinker with the ability to adapt to change and thrive in a dynamic environment
- Self-motivated with a strong sense of ownership and accountability
- Critical thinking, analytical, decision-making, problem-solving and interpersonal skills
- Strong written and verbal communication skills with ability to successfully interact with all levels of management
- Ability to develop strong relationships throughout the organisation and collaborate with senior leadership team
- Some travel may be required
