Head of Marketing (Ref: 185720)

Title: Head of Marketing

Salary: Up to £70,000 + bonus and benefits

Location: London - Hybrid

Sector: Retail

We are partnering with a prominent organization in the apparel and accessories retail sector, recognized for its dedication to providing high-quality products that address a wide range of consumer preferences. Their ongoing commitment to innovation and customer satisfaction has established them as a leader in the industry.

The Head of Marketing will be instrumental in defining and executing the marketing strategy that will elevate the brand's presence and facilitate business growth. This pivotal leadership role requires a combination of creative vision and analytical prowess, prioritizing data-driven decisions to meet the organization's goals.

Key Responsibilities:

• Lead the planning and execution of seasonal retail and wholesale campaigns, including product launches, promotions, and in-store experiences.
• Partner with sales, visual merchandising, e-commerce, and brand teams to ensure a seamless 360° execution across all touchpoints.
• Drive the development of trade marketing toolkits, POS materials, and activation plans for key accounts and partners.
• Collaborate with regional and international retail partners to tailor strategies for local markets while maintaining brand consistency.
• Lead market visits to evaluate execution, identify opportunities, and strengthen relationships with retail stakeholders.
• Track, analyse, and report on trade marketing effectiveness and KPIs to drive continuous improvement.
• Manage and mentor a team of trade marketing professionals to foster innovation and operational excellence.

Key Requirements:

• Proven experience in a senior trade marketing role within the fashion, lifestyle, or premium consumer goods sectors.
• Deep understanding of retail, wholesale, and e-commerce channels, ideally with international exposure.
• Experience developing and executing trade strategies for multi-channel and multi-market environments.
• Exceptional project management skills and the ability to manage multiple seasonal campaigns simultaneously.
• Strong commercial mindset, with the ability to interpret market trends and sales data into actionable plans.

Benefits:

• Attractive salary package complemented by performance-driven bonuses.
• Access to professional development opportunities and continuous learning.
• Exclusive employee discounts on the organization’s offerings.
• Potential for flexible working model.

Other:

This position is based in London and represents a unique chance to spearhead marketing efforts during a phase of growth and transformation. Ideal candidates will be proactive, results-driven, and passionate about the apparel and accessories sector.