Insight Director (FTC 12 Months)

London, England, United Kingdom

12/9/2024

About The Role

As a Insight Director, you will play a pivotal role in helping Wavemaker deliver effective communications planning solutions to our clients. You will work closely with our strategy, client leadership and growth teams, deploying and utilising a variety of research methodologies to create insight-driven recommendations.

Key Responsibilities:

Insight project management:

Managing the delivery of high-quality client-facing insight projects, you will be experienced in:

• interrogating client briefs to understand what the ask is and how we can use our research and insight products to deliver high quality responses.
• managing the delivery of concurrent multiple projects to tight deadlines, using communication skills to manage client and internal stakeholder expectations.
• delegating project tasks to more junior members of the team to ensure effective delivery to scope.
  
  

Insight delivery:

An experienced research practitioner, you will be adept at analysing multiple data sets to create rounded insights which produce actionable planning recommendations. Key client-facing insight delivery responsibilities include:

• Utilising your experience of different research approaches (quant, qual, social & search analytics) to provide effective responses to briefs ;
• Being an expert user of a range of our planning toolkits, third-party research platforms (GWI, Similarweb, Netbase Quid etc) and WPP research and data products;
• Using your advanced excel skills to analyse diverse data sets to uncover insights and recommendations.
  
  

Relationship building:

• Build good relationships with key internal stakeholders, media owner partners and research and data product stakeholders in GroupM and WPP;
• Stay up-to-date with industry trends and emerging technologies to ensure that our research and insight capabilities remain cutting-edge;
• Manage client relationships, spotting opportunities for deepening and furthering our scope.
  
  

Qualifications and Experience:

• Proven experience in data analysis and visualization, with a strong understanding of statistical methods and data modelling techniques.
• Advanced Excel/PowerPoint.
• Experience working with large and diverse datasets.
• Natural ability to effectively collaborate with cross-functional teams.
• Strong communication and interpersonal skills, willing to present to senior clients and stakeholders
• A passion for data-driven problem-solving and a commitment to delivering exceptional results.
  
  

Preferred Qualifications:

• Previous experience working in a media / advertising data role
• Knowledge of media planning and buying processes.
• Experience with media data tools such as GWI, Similarweb, Netbase Quid.