Senior Content Manager (Maternity cover until Dec 2025)
Company
Location
Edinburgh, Scotland, United Kingdom
Posted At
6/10/2025
Advertise with us by contacting: [email protected]
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Description
Department: Communications
Employment Type: Fixed Term Contract
Location: Edinburgh
Reporting To: Laura Kelly
Compensation: £45,000 - £50,500 / year
Description
Our Content Team
FreeAgent’s Content team takes complex information and turns it into compelling writing for our customers. We’re focused on communicating in an engaging way but also the clearest possible, so our customers feel empowered, not confused. We're a creative bunch and often identify emergent issues to tell our customers about, whilst also flexing FreeAgent's tone of voice to bring our brand to life, and now and again a smile to our customers' faces.
The role
At FreeAgent, content is pivotal to our strategy for communicating with our key audiences of small business owners, accountants and bookkeepers at every stage of the marketing journey.
In the Small Businesses and Corporate stream, we use content to:
Day to day your role will involve
You 🙌
Our work life 👩🏽💻
We believe in a strong work-life balance, we don’t work long hours (35 hour working week), and we have a fabulous Edinburgh HQ expertly designed for collaboration including high-quality A/V equipment to provide a great experience for distributed teams.
At FreeAgent, we support each other and operate a no-blame culture. Our mindset is: work hard, be nice to people, and the rest will sort itself out!
Work pattern for this role
This is a fixed-term maternity cover contract, full-time role (Monday to Friday, 9am to 5pm) until the 31st December 2025.
This role will be based in our Edinburgh office, however there will be an opportunity to adopt hybrid working, under an agreed pattern of 2 days (currently Tuesdays and Thursdays) from the office and 3 days at home each week. Working from home is second nature to us as we have been championing remote working for years.
Perks 🎁
Annual starting salary of £45,000 - £50,500 per annum depending on experience, with room to progress to £56,000 within the band.
Our starting salaries typically leave some opportunity for growth within the band as salaries are linked to performance expectations to nurture our culture of fairness, learning and development.
We pride ourselves on creating a fantastic place to work, with benefits and perks including (but not limited to!) the following:
Tempted to apply? Read about the hiring process for this role so you know what to expect.
About FreeAgent
FreeAgent aims to remove the stress and pain of dealing with business finances. From the very beginning in 2007, our aim was to create a product that would make an impact and improve the lives of micro-businesses in the UK. Now FreeAgent is one of the UK's most popular online accounting software providers, with over 200,000 customers.
Not to blow our own horn … but in 2024 we won the UK Customer Experience silver award for 'Customers at the Heart of Everything'. ICB LUCA Awards also named FreeAgent the 'Friendliest Software of the Year' in 2024 for the fifth time (following wins in 2019, 2020, 2022 and 2023). The list could go on!
From hiring our very first employee back in 2008, we’ve grown to over 250 employees who all share the same vision and values. Find out more about what it's like to work here on our Life at FreeAgent blog. If you still have questions, email [email protected]
FreeAgent is an equal opportunities employer, and we invest in our people and culture to ensure we have a happy, diverse and high-performing team. We strongly encourage applications from people with varied backgrounds and perspectives. All applicants are considered for employment without attention to ethnicity, religion, sexual orientation, gender identity, age, disability, family or parental status.
We hope the detail in our job advertisements is informative but not limiting. Research shows, and we’ve observed, that underrepresented groups are less likely to apply for a role without meeting all of the criteria listed. If this feels relatable we’d encourage you to apply, even if you think there may be areas for development.
Employment Type: Fixed Term Contract
Location: Edinburgh
Reporting To: Laura Kelly
Compensation: £45,000 - £50,500 / year
Description
Our Content Team
FreeAgent’s Content team takes complex information and turns it into compelling writing for our customers. We’re focused on communicating in an engaging way but also the clearest possible, so our customers feel empowered, not confused. We're a creative bunch and often identify emergent issues to tell our customers about, whilst also flexing FreeAgent's tone of voice to bring our brand to life, and now and again a smile to our customers' faces.
The role
At FreeAgent, content is pivotal to our strategy for communicating with our key audiences of small business owners, accountants and bookkeepers at every stage of the marketing journey.
In the Small Businesses and Corporate stream, we use content to:
- raise awareness of FreeAgent’s award-winning online accounting software among small business owners
- attract and acquire new customers
- help our small business customers get the most out of using our software
- engage our small business customers at every stage of their FreeAgent journey
- communicate corporate messages to relevant audiences
Day to day your role will involve
- Creating content and copy that is engaging, valuable and compelling and supports the delivery of marketing objectives and targets for FreeAgent’s small business audience
- Drafting, editing and proofreading a wide range of content, ensuring that all content is accurate, of a high standard and in line with our editorial guidelines
- Briefing other members of the content team and freelance writers on content creation projects and delivering editorial feedback in a constructive and supportive way
- Ensuring that the benefits, features and functionality of FreeAgent’s accounting software are expertly articulated in our content for small businesses
- In collaboration with the small businesses communications team, develop, plan and deliver content plans and projects to meet marketing objectives
- Supporting the small businesses communications team in delivering against marketing objectives by sharing best practice, highlighting opportunities and maximising the role that content can play in a communications project or campaign
- Understanding regulatory guidelines and requirements and implementing these in content work wherever appropriate, consulting with relevant stakeholders
- Preparing content briefs and instructions for other members of the content team to tackle with your support and feedback
- Contributing to the development of new content strategies and the evolution of existing strategies through data-driven insights and best practice knowledge and experience
- Demonstrating a solid understanding of the metrics we aim to influence with our content strategy, reporting on them confidently and suggesting ways to achieve greater impact
- Developing subject matter expertise in the small business sector, keeping a close eye on trends and using this expertise to add value to content plans, projects and strategies for our small business audience
- Working with the Managing Editor, Lead Editor and peers in the content team to execute our overall content strategy, in collaboration with key stakeholders in the small businesses communications team.
You 🙌
- Be passionate about maintaining the highest of editorial standards when creating content that meets strategic objectives
- Be able to adapt your writing style and editorial choices according to the demands of a brief
- Know what questions to ask to get the very best results from content work
- Be a fantastic communicator when collaborating with content team members, subject matter experts and other stakeholders
- Be an excellent stakeholder manager who is confident working with senior stakeholders in a complex network
- Be able to work strategically, planning and executing content projects designed to meet strategic business objectives
Our work life 👩🏽💻
We believe in a strong work-life balance, we don’t work long hours (35 hour working week), and we have a fabulous Edinburgh HQ expertly designed for collaboration including high-quality A/V equipment to provide a great experience for distributed teams.
At FreeAgent, we support each other and operate a no-blame culture. Our mindset is: work hard, be nice to people, and the rest will sort itself out!
Work pattern for this role
This is a fixed-term maternity cover contract, full-time role (Monday to Friday, 9am to 5pm) until the 31st December 2025.
This role will be based in our Edinburgh office, however there will be an opportunity to adopt hybrid working, under an agreed pattern of 2 days (currently Tuesdays and Thursdays) from the office and 3 days at home each week. Working from home is second nature to us as we have been championing remote working for years.
Perks 🎁
Annual starting salary of £45,000 - £50,500 per annum depending on experience, with room to progress to £56,000 within the band.
Our starting salaries typically leave some opportunity for growth within the band as salaries are linked to performance expectations to nurture our culture of fairness, learning and development.
We pride ourselves on creating a fantastic place to work, with benefits and perks including (but not limited to!) the following:
- 33 days holiday (and an extra day for each year you're with us)
- Flexible/hybrid working
- Private health care
- Life assurance
- 5% matched pension contributions
- Summer 4 day weeks (giving you 8 additional days off!)
- Buy-as-you-earn share schemes
- Sabbatical leave (unpaid)
- Cycle to work scheme
- Wellness webinars
- Focused learning time and learning budgets
- Volunteering day
Tempted to apply? Read about the hiring process for this role so you know what to expect.
About FreeAgent
FreeAgent aims to remove the stress and pain of dealing with business finances. From the very beginning in 2007, our aim was to create a product that would make an impact and improve the lives of micro-businesses in the UK. Now FreeAgent is one of the UK's most popular online accounting software providers, with over 200,000 customers.
Not to blow our own horn … but in 2024 we won the UK Customer Experience silver award for 'Customers at the Heart of Everything'. ICB LUCA Awards also named FreeAgent the 'Friendliest Software of the Year' in 2024 for the fifth time (following wins in 2019, 2020, 2022 and 2023). The list could go on!
From hiring our very first employee back in 2008, we’ve grown to over 250 employees who all share the same vision and values. Find out more about what it's like to work here on our Life at FreeAgent blog. If you still have questions, email [email protected]
FreeAgent is an equal opportunities employer, and we invest in our people and culture to ensure we have a happy, diverse and high-performing team. We strongly encourage applications from people with varied backgrounds and perspectives. All applicants are considered for employment without attention to ethnicity, religion, sexual orientation, gender identity, age, disability, family or parental status.
We hope the detail in our job advertisements is informative but not limiting. Research shows, and we’ve observed, that underrepresented groups are less likely to apply for a role without meeting all of the criteria listed. If this feels relatable we’d encourage you to apply, even if you think there may be areas for development.
Advertise with us by contacting: [email protected]
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