Analytics Manager

CompanyMicheldever Tyre Services

LocationSoutham, England, United Kingdom

Posted At2/27/2026

UK Visa Sponsorship Analytics

Occupation Type

Research and development (r&d) managers

Occupation Code Skill LevelHigher Skilled

Sponsorship Salary Threshold

£54,400 (£27.90 per hour)

Occupation rate applies

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Description

Job Summary

Our marketing team is undergoing an exciting transformation and we’re looking for exceptional talent to join us. As we build a more digitally focused, data-driven marketing function, we’re looking for an experienced Analytics Manager to lead our marketing analytics and insight capability and help shape a truly data-driven organization.

This is a senior leadership role responsible for turning complex data into clear, actionable insight that improves marketing effectiveness, customer experience and commercial performance across both retail and wholesale channels, online and offline.

As a member of the Marketing Leadership Team, you’ll own the marketing data, measurement and analytics agenda, leading a small hands-on team and working closely with Marketing, Digital, IT, Finance and Commercial teams.

About the Role & About you

As a member of the Marketing Leadership Team, you will shape marketing strategy through insight, leading a small, hands-on analytics and database team. You will work closely with Marketing, Digital, IT, Finance and Commercial teams to turn complex, disconnected data into a clear and trusted view of customers, campaigns and performance.

You will thrive in this role if you are commercially minded, pragmatic and comfortable operating at both strategic and operational levels. You care about insight that drives action, not just reporting. You are a clear communicator who can translate complex analysis into simple, compelling recommendations and are confident influencing senior stakeholders in a fast-evolving environment

Your Responsibilities:

Own the Marketing Analytics Strategy & Roadmap
Define what is measured, how performance is tracked and how insight drives decisions
Translate marketing and commercial objectives into clear KPIs and measurement frameworks
Balance strong data foundations with higher-value analysis and insight

Build Reliable Data Foundations for Marketing
Own marketing data models, customer definitions and data governance
Ensure robust data integration across key systems and platforms
Maintain high standards of data quality, accuracy and consistency

Marketing Measurement, Reporting & Performance Management
Design and own marketing dashboards and reporting suites

Deliver clear insight on performance, opportunities and actions

Support planning, budgeting and optimization decisions with data

Advanced Analytics & Insight Generation
Lead customer segmentation, lifetime value, retention and predictive analysis
Answer key commercial questions through deep analytical insight
Partner with marketing teams to drive test-and-learn activity

Leadership of the Marketing Analytics & Database Team
Lead, coach and develop a high-performing analytics and database team
Set priorities, standards and ways of working
Foster a culture of curiosity, accountability and continuous improvement

Stakeholder Management & Collaboration
Partner with Marketing, Digital, IT, Finance and Commercial teams
Influence senior stakeholders through clear, compelling data storytelling
Act as the bridge between technical teams and commercial decision-makers

Tools, Technology & Best Practice
Ensure effective use of analytics tools, platforms and data assets
Stay up to date with best practice in marketing analytics and measurement

Introduce pragmatic improvements that deliver real business value

What We're Looking for From You:

Significant experience in analytics within customer-centric environment
Proven success improving commercial measurement and driving better decision making.
Strong hands-on experience with:
SQL, Python or Excel
BI tools (Power BI, Tableau, Looker or equivalent)
Advanced analytics and modeling
Experience with data integration, quality and governance
People development experience, including coaching and development

About Our Company

Micheldever Tyre Services (MTS) was founded in 1972 as a part-time venture providing car servicing and tyres. Today, Micheldever Group is the fastest growing wholesaler, distributor and retailer of tyres in the UK, selling six million tyres nationwide, (20 percent of the total UK market) and employing approximately 2100 employees - company wide. To support this business, we have built a wholesale distribution network of 14 sites around the UK supplying over 6,000 retailers and our own retail chain Protyre which is consistently growing. This is achieved by skilled, focused and determined teams across 1 central distribution and 13 warehouse operations nationwide.

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