Business Development Manager

Business Development Manager

Background

Hyfire are known for their cutting-edge wireless fire detection products and market leading innovation. We are now looking to further innovate our wireless solutions by entering the digital landscape and offering full wireless systems.

Our digital vision offers the following value propositions:

1. Increased revenue for Hyfire partners through improved customer retention
2. Increased profitability for Hyfire partners through improved resource management and allocation
3. Ability to grow business from new opportunities by maximising resources

Orama Group

We are a group of market leading wireless businesses united by a strong commitment to keeping people and their environment safe using the power of wireless technology and digital systems, creating value and opportunities for our customers and society.

The Orama Group is comprised of 3 companies, Argus, Hyfire and Ramtech, generating revenue of approximately £35m. Together we cover over 30 geographies across the globe. Our companies offer a wide range of wireless products and services, to suit a variety of different industries, from construction to commercial and industrial applications.

Within Orama, our company’s pride is in innovation as we grow and diversify our business. We leverage the opportunities offered by advanced digital technologies to shape a safer world through innovation. Bringing the businesses together means we cover the whole building lifecycle, enhancing our offer to customers. We work closely together to take advantage of each other’s technology.

In today’s world of rapid technological evolution customers need products and integrated solutions that are always up to date with the latest design and developments.

“Traditional” products often need to be digitally enhanced in a whole range of ways, including the addition of apps, remote access, predictive and preventive maintenance, online technical support services and other digital solutions that can be integrated into existing and evolving ecosystems. Our work focuses on developing innovative, connected, customer centric and personalised products and solutions that nurture the evolution of the sectors where we play.

Our Purpose

Shaping a safer world through innovation.

Our Values

• Stay close to the customer: Listen carefully, delight and exceed customer expectations.
• Think digital: Continually grow and change. Challenge assumptions and grasp digital opportunities.
• Act transparently: Play to win, but not at the expense of the others. Be fair and honest in all that you do. Be inclusive and leverage diverse points of view.
• Be accountable: Be innovative and data driven. Transform bold ambitions into reality. Be agile and responsive in the face of change.

Job Purpose

The Business Development Manager will drive growth by promoting the Hyfire brand, building strong relationships with key stakeholders, and ensuring Hyfire products are specified into new projects. The role will involve being a proactive, technically minded professional with strong relationship building skills, who excels at influencing decision makers and driving market share growth.

Functional Accountabilities

Brand Promotion & Market Influence

• Proactively promote the Hyfire brand to consultants, specifiers, fire engineers, systems integrators, and end users.

Driving Product Specification

• Promote Hyfire product brand awareness and inclusion in consultant specifications, tender documents, and project designs.
• Build and nurture long-term relationships with fire system designers, consulting engineers, and major contractors.
• Monitor upcoming projects within the UK & Ireland and influence specification at early design stages.
• Provide pre‑sales technical support to ensure specified solutions meet project requirements.

Reporting & Planning

• Maintain accurate records of customer interactions, project pipelines and specification wins in CRM system.
• Produce monthly activity reports and territory plans demonstrating progress against targets.

Requirements & Skills

Essential

• Proven experience in business development, specification sales, or technical sales, ideally within fire detection, fire safety, building technologies, or related sectors.
• Strong ability to influence and negotiate with consultants, specifiers, and decision‑makers.
• Excellent communication, presentation and relationship‑building skills.
• Self‑driven, results driven, organised, and comfortable managing a field‑based role.
• Ability to translate technical solutions into commercial value propositions.
• Full UK driving licence.

Desirable

• Experience delivering CPDs and technical product sessions.
• Existing network of fire industry consultants, integrators, or Mechanical & Electrical contractors.
• Knowledge of relevant standards and regulatory frameworks (e.g., British Standards and EN codes of practice).
• Experience of working with wireless fire alarm products and principles.
• Demonstrates strong entrepreneurial skills, with the ability to identify new business development opportunities and drive innovative solutions.

Benefits

• Competitive Salary and bonus scheme.
• Company shares incentive plan.
• Company pension scheme.
• BUPA Healthcare
• Company vehicle or allowance, laptop, phone, and full business equipment.
• Ongoing technical training and professional development.
• Holiday 25 days, plus bank holidays. Additional 1 day accrual for each 7 years of service.
• Death In Service Scheme - 4 x salary and 6 x salary with dependents.
• Employee Assistance Program.

To apply for this position please send your CV and covering letter to careers@hyfirewireless.co.uk

Closing date for applications is 6 February 2026.

Please note: Due to the number of applications we receive we are unable to respond to every individual application. Therefore, if you do not hear from us within 14 days of the closing date, please assume your application has been unsuccessful on this occasion.

Further information about our company can be found on our Hyfire website.