About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About WPP Media OOH: A Leading WPP Media Brand
We are WPP Media OOH, a specialist unit within WPP Media, dedicated to influencing valuable audiences on the move. We partner with leading brands and agencies, both within WPP and independently, to deliver impactful Out-of-Home solutions.
This is a transformative time for OOH. We're experiencing significant growth, unlocking new creative possibilities, and driving disruption through data and tech innovation. WPP Media OOH is at the forefront of this evolution, leading the industry by delivering measurable, human-centric, and highly effective outcomes. We are a diverse team of passionate experts, united by our devotion to this dynamic medium.
Role Summary and Impact
Business Director, OOH Planning
As a Business Director, you will be instrumental in shaping the future of OOH planning. You'll lead a team of exceptional planners, guiding them to develop and execute award-winning OOH solutions for our diverse portfolio of agencies and clients. This isn't just about planning; it's about driving commercial success, fostering deep client relationships, and elevating our strategic offering.
You will play a critical role in our leadership, contributing strategic and tactical insights to WPP Media OOH initiatives. You'll be a thought leader, an ambassador for our brand, and a key driver of our culture, actively networking to identify new opportunities and expand our reach.
Skills And Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Strategic Client & Agency Leadership:
- Deliver exceptional service, ensuring WPP Media OOH is recognised for its intelligent planning, precise trading, and meticulous attention to detail.
- Cultivate and expand strong, productive relationships with WPP Media OOH's clients and agencies, ensuring our visibility and profile are consistently high. This is within the planning team but also cross channel collaboration
- Proactively identify and secure new revenue opportunities, driving new business and expanding our footprint within WPP Media OOH's specialist units (e.g., Hi Rezz, Active, Alfresco Labs, Data & Measurement).
- Lead and contribute to high-stakes business pitches, showcasing our expertise and innovative solutions.
Team Leadership & Development:
- Oversee, motivate, and manage a team of OOH planners, ensuring clear communication, professional growth, and consistent performance.
- Act as a mentor and role model, actively supporting and nurturing rising talent within the department.
- Establish and uphold standards of excellence for the planning department, collaborating with the Leadership team to ensure consistent application.
- Commercial Performance & Operational Excellence:
- Set accurate forecasts for your team, ensuring commercial delivery, revenue targets, and profitability goals are consistently met.
- Collaborate closely with the Commercial Investment and Trading Hub to ensure all Media Owner agreements are fulfilled.
- Continuously monitor and optimize our brief response processes to enhance efficiency and effectiveness.
- Ensure your team fully leverages the Aureus suite of tools and WPP Media OOH insights to deliver data-led OOH solutions.
Industry & Thought Leadership:
- Actively network and build productive relationships across the industry, enhancing WPP Media OOH's reputation and reach.
- Contribute thought leadership and strategic input to wider WPP Media OOH initiatives, shaping our future direction.
- Serve as an ambassador for WPP Media OOH, embodying our values and vision.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
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