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Position
Job Title: CDM Analyst Intern
Location: London, Head Office
Experience required: CDM & Marketing
About Christian Dior Couture
Christian Dior Couture offers more than a beautiful brand to our clients; we invite them to be part of the heritage, to share our passion for luxury and to be part of the Dior family. We look for the same desire in our employees, to have enthusiasm and passion about being part of the House of Dior.
Role Overview
The CDM Analyst Intern will provide critical support in optimising client relationship management and direct marketing strategies. This role requires a strong analytical mindset, proficiency in CRM systems, and the ability to translate data into actionable insights to drive boutique performance.
Job responsibilities
- Reporting & Analysis: Generate and analyse weekly and monthly reports for boutiques, HQ, Finance, and management, identifying trends and opportunities for improvement in client engagement and sales.
- CRM Optimization: Proactively analyse boutique CRM system usage and data accuracy, developing strategies to improve client knowledge capture and data integrity. Monitor and improve database accuracy to optimize boutique KPIs and capture rate performance.
- Direct Marketing Performance: Monitor and evaluate the effectiveness of direct marketing tools and campaigns, providing data-driven recommendations for optimizing future initiatives. Ensure the efficient distribution of marketing materials and gifts, tracking inventory and fulfilment to maximise impact.
- Boutique Support & Insights: Respond to boutique requests with timely and insightful analysis, supporting their efforts to enhance client relationships and achieve sales targets.
- Event Analytics: Track and analyse client attendance at in-store events, providing insights into event effectiveness and client preferences.
- Project Participation: Engage in projects related to CRM activities, contributing analytical expertise to enhance client engagement strategies.
- Additional Tasks: Undertake other analytical tasks as assigned within the marketing department.
Profile
- Preferably 3 months to 1 year of prior CDM, Marketing and/or Analytical internship experience.
- Strong analytical and problem-solving skills.
- Proficiency in data analysis tools and CRM systems.
- Excellent communication and interpersonal skills.
- Detail-oriented with a focus on accuracy.
- Ability to work independently and as part of a team.
- Passion for the luxury industry and the Christian Dior brand.
Additional information
Must be available to work Full-Time 40 hours per week and based in London.
