Channel MKT Specialist, 2026 Graduate

Job Responsibilities:

• Assist in developing and executing marketing strategies to drive growth across Anker’s channel platforms.
• Support the planning and implementation of digital campaigns, promotions, and content strategies to boost sales and improve customer experience.
• Utilise data and insights to help optimise performance marketing activities across paid, owned, and earned media.
• Work with cross-functional teams, including Brand and Go-To-Market (GTM), to deliver engaging consumer experiences.
• Assist in managing marketing budgets, tracking KPIs, and analysing campaign effectiveness to ensure ROI.
• Research market trends, competitor activities, and new digital marketing strategies to support innovation.

Job Requirements:

• Bachelor’s degree or above in Marketing, Business, Digital Media, or a related field.
• Proficient in English as a working language; knowledge of additional languages is a plus.
• Strong interest in DTC, e-commerce, and digital marketing, especially in consumer technology or electronics.
• Strong analytical skills, with the ability to interpret data and support marketing decision-making.
• Good communication, collaboration, and problem-solving abilities.