Commercial Analyst

London, England, United Kingdom

5/1/2025

We’re looking for a Commercial Analyst

We’re looking for a Commercial Analyst with a passion for data and analytics to power our Customer Acquisition strategy. The successful candidate will ensure we’re making data-driven decisions based on robust testing to help grow our partnerships channel, as well as developing and maintaining the business intelligence (BI) and data infrastructure of the team. We’re looking for an inquisitive independent thinker with a proactive can-do attitude.

Ready to make an impact? Come join us!

The Company

Imagine a world where every small business has the power to thrive. That's the world we're building at iwoca. Small businesses aren't just statistics – they're the heartbeat of our communities, the character of our high streets, and the engine of our economy. Since 2012, we've revolutionised how these businesses access finance, turning what was once a lengthy, frustrating process into something remarkable: funding that's fast, flexible, and actually works for modern businesses.

Our impact speaks for itself: we've provided billions in funding to over 150,000 businesses across Europe, making us one of the continent's leading fintech innovators. But we're just getting started. Our mission? To empower one million businesses with the financial tools they deserve.

We combine cutting-edge technology and data science with genuine human understanding to make finance feel less like a barrier and more like a superpower. Whether it's managing cash flow or seizing unexpected opportunities, we ensure businesses get the funds they need – often within minutes.

The team

The Marketing team sits within the wider Direct Acquisition team and plays a key role in driving iwoca’s customer acquisition. The team currently consists of a group of performance marketing specialists all united to maximise value from a diverse range of channels including Paid Search (Google Ads) to SEO, Paid Social and Direct Mail. This role will collaborate closely with the Head of Performance Marketing, playing a pivotal part in accelerating the growth of our marketing channels and taking iwoca’s impact to the next level.

The role

Analysis/Reporting:

• Operational and strategic analysis: conduct bespoke analysis to solve business problems and support long term team objectives.
• Performance monitoring: identify opportunities for improvement in the customer funnel through working with internal stakeholders to monitor the performance of individual lead sources .
• New opportunities: support pitching of new opportunities by providing relevant insights and data.
• Reporting infrastructure: building and maintaining reporting infrastructure used by the team and third parties.
  
  

Data support:

• Data knowledge: be a data champion for the team, helping our team to correctly use and interpret data, and to tackle any issues or questions that arise.
• Looker training: work with the team to level up their data skills and empower them to achieve more with our vast amounts of available data.
• Collaboration: work with other teams to identify new uses for data and to fix issues with existing data
  
  

The Requirements

Essential:

• At least 2 years of experience in a similar analytical role with commercial applications.
• Highly proficient in Google Sheets or Microsoft Excel and experience with a business intelligence tool (Looker is most preferable, Tableau, Power BI etc).
• Understanding of LookML and SQL.
• Strong commercial acumen.
• Educated to degree level or higher.
  
  

Bonus:

• Background in Mathematics or other quantitative subjects.
• Experience in fintech or similar industry.
• Experience working with various marketing channels (nice to have, not essential)
• Experience working with website analytics tools (ie, GA4, Amplitude, Google Tag Manager)
  
  

We expect to pay from £40,000 - £50,000 for this role. But, we’re open-minded, so definitely include your salary goals with your application. We routinely benchmark salaries against market rates, and run quarterly performance and salary reviews.

The culture

At iwoca, we prioritise a culture of learning, growth, and support, and invest in the professional development of our team members. We value thought and skill diversity, and encourage you to explore new areas of interest to help us innovate and improve our products and services.

The offices

We put a lot of effort into making iwoca a brilliant place to work:

• Offices in London, Leeds, Berlin and Frankfurt with plenty of drinks and snacks.
• Events and clubs, like bingo, comedy nights, yoga classes, football, etc.
  
  

The Benefits

We put a lot of effort into making iwoca a brilliant place to work:

• Medical insurance from Vitality, including discounted gym membership
• A private GP service (separate from Vitality) for you, your partner, and your dependants.
• 25 days’ holiday, an extra day off for your birthday, the option to buy or sell an additional five days of annual leave, and unlimited unpaid leave
• A one-month, fully paid sabbatical after four years.
• Instant access to emotional and mental health support.
• 3% Pension contributions and share options.
• Generous parental leave and a nursery tax benefit scheme to help you save money.
• Cycle-to-work scheme and electric car scheme.
• Two company retreats a year, we’ve been to France, Italy, Spain, and further afield.
  
  

And to make sure we all keep learning, we offer:

• A learning and development budget for everyone.
• Company-wide talks with internal and external speakers.
• Access to learning platforms like Treehouse.
  
  

Useful links:

• iwoca benefits & policies
• Interview welcome pack
  
  

Compensation Range: £40K - £50K