Commercial Manager

Commercial Manager- Wholesale, Convenience and Discounter.

Location: Remote, commutable to Gateshead 3-4 days per month.

Reports to: Commercial Director

Direct Reports: None

Biscuit International UK is the leading specialist supplier of own-label gluten-free biscuits and cookies in the UK. Based in Gateshead, our facility produces over 4,300 tonnes annually across three production lines. As part of Biscuit International, Europe’s top private label biscuit and bread substitute manufacturer, we bring over 400 years of heritage in delivering exceptional taste and value.

We are seeking a dynamic and commercially astute Commercial Manager to join our Sales team. This key role will focus on growing profitable sales across a portfolio of UK-based customers, including both domestically produced and imported products from other Group factories. You will collaborate cross-functionally with Category, NPD, Technical, Supply Chain, and Finance teams to develop and deliver commercial strategies that meet sales and profit targets.

Key Responsibilities

• Manage and develop key retail accounts.
• Lead and execute strategic sales projects.
• Proactively identify and propose growth opportunities.
• Own customer relationships and deliver joint business plans.
• Maintain and grow sustainable customer partnerships.
• Assess risks, meet deadlines, and manage unexpected challenges.
• Develop customer contact plans and cross-functional KPIs.
• Achieve and exceed account sales and profit targets.
• Deliver accurate forecasting and customer service levels.
• Develop and execute growth plans for each account.
• Meet SMART objectives including NSV, tonnage, EBITDA, and aged debt management.

Skills & Experience

• Proven relevant channel experience in account management with major UK Wholesale, Convenience and Discounters.
• Strong commercial awareness and business planning skills.
• Solid understanding of NPD and category management principles.
• Excellent communication, negotiation, and presentation skills.
• IT literate with strong spreadsheet and word processing skills.
• Ability to multitask, prioritise, and thrive under pressure.
• Team-oriented with a results-driven mindset.

Why Join Us?

At Biscuit International UK, we pride ourselves on our commitment to quality, innovation, and sustainability. Our team is dedicated to producing high-quality products that meet the evolving needs of our customers. By joining us, you will be part of a dynamic and supportive team that values collaboration and excellence.

In our hiring practices, we are committed to creating an inclusive and diverse workplace. We believe that a diverse team brings a wealth of perspectives and ideas, driving innovation and success. We adhere to fair hiring practices, ensuring equal opportunities for all candidates, regardless of their background.