Content & Media Manager – Beauty & Skincare - Reading (Hybrid)

We’re working with a leading global business in the beauty, skincare, and consumer health sector that is looking to hire a Content & Media Manager to join their UK team. This is a fantastic opportunity to take ownership of digital content, paid media, and CRM for a well-established brand portfolio.

This role is based in Reading (2 days per week, Tuesday & Wednesday, office presence non-negotiable), with some flexibility for London working and occasional agency visits.

Key Responsibilities:

Digital Strategy

• Partner with brand and digital teams to define and implement a cohesive digital brand strategy.
• Ensure consistency across digital touchpoints, including paid media, CRM, and brand websites.
• Stay informed on the latest beauty, digital, and media trends, and bring fresh ideas to the table.

Content Management

• Own and deliver the digital content strategy and calendar.
• Manage the relationship with the content agency, ensuring briefs, feedback, and approvals are timely and accurate.
• Oversee the creation of content that is platform-appropriate, legally compliant, and aligned with brand guidelines.
• Analyse content performance, optimise based on insights, and drive continuous improvement.

Paid Media

• Work closely with agencies and internal stakeholders to evaluate and optimise paid media campaigns.
• Understand media planning and post-campaign analysis, providing input into creative testing and influencer content.

Retail Media

• Partner with account teams on media analysis, optimisation, and evaluation.
• Support the development of retail media activity with e-retailers.

Brand Website

• Manage UK brand websites, ensuring regular updates and alignment with global guidelines.
• Contribute to SEO optimisation and website performance analysis.

CRM

• Co-develop and implement the UK CRM strategy.
• Own the CRM content calendar and database development.
• Test and learn from campaigns to improve engagement and retention.

Collaboration

• Support wider marketing functions including trade, influencer, and community management.
• Manage day-to-day budget tracking and purchase orders.

Candidate Profile

• 3+ years’ experience in digital media campaign management and/or content creation.
• Strong background in managing agencies, providing clear briefs, and optimising content and campaigns.
• Confident analysing performance data and delivering actionable insights.
• Excellent communication and presentation skills, able to influence multiple stakeholders.
• Organised, detail-oriented, and capable of managing multiple projects simultaneously.
• Passion for beauty, skincare, or FMCG sectors (experience in these industries is advantageous but not essential).
• Budget management experience is a plus.

Package & Process:

• Salary: £40,000–£45,000 base + 10% bonus (flexible for the right candidate if experience justifies it)
• Start date: ASAP (1 - 2 month notice periods considered)
• Team size: Small, collaborative team within a larger marketing function (~10 people)
• Interview process: Recruiter pre-screen → chat with hiring manager → further interviews with marketing leadership