Creative Content Specialist

Overview:

Our client – a fast-scaling, product-led Travel-Tech business – is looking to hire a Creative Content Specialist with a sharp eye for conversion-focused content. Sitting at the bottom of the marketing funnel, this is a key hire for their lean but high-performing content team.

As their recruitment partner, we're seeking an experienced content professional with a strong grasp of creative, comfortable across Adobe Suite, Figma, and other such platforms, combined with the ability to craft persuasive copy with SEO best practices, and able to blend strategic thinking with hands-on delivery.

If you apply, you will be required to share previous work/examples/portfolio of content.

Key Responsibilities:

Conversion Content Creation

• Craft high-impact content including case studies, landing pages, email campaigns, and decision-stage assets designed to convert leads into paying customers.

SEO-Driven Copywriting

• Write content optimised for both humans and search engines—using tools like SEMrush to balance keyword strategy with persuasive messaging.

Sales & Product Content

• Deliver benefit-led, emotionally resonant copy across product pages and feature breakdowns— designed to educate, engage, and drive action.

Customer Storytelling

• Conduct interviews with clients and stakeholders to create compelling case studies and success stories that demonstrate real-world outcomes.

Performance Optimisation

• Monitor and report on content performance across organic, email, and social channels to inform future content strategies and improve results.

Drip & Email Campaigns

Write highly-targeted, persona-led email sequences aligned to customer journeys and campaign goals.

Social Content

• Create short-form, conversion-led social media content to support awareness, lead gen, and engagement.

Content Management

• Help manage and maintain content across platforms, ensuring alignment with brand tone, message consistency, and localisation where required.

Who We’re Looking For:

• A strong foundation in content marketing or copywriting, ideally within a tech, SaaS, or digital-first environment.
• Extremely comfortable with Adobe Creative Suite.
• Deep knowledge of conversion tactics: CTAs, urgency, social proof, framing, and emotional hooks.
• Hands-on experience with SEO content workflows: from keyword research to on-page optimisation.
• Confident conducting interviews with subject matter experts and customers to extract stories and insights.
• Experience using content platforms like WordPress, Pardot, or equivalent CMS and marketing tools.
• A strong portfolio / demonstrable history of written content.

Interested?

If you're a content marketer who thrives on clarity, creativity, and conversions—and want to join a team that truly values the power of strategic content—apply now or get in touch to learn more.

Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.