Creative Copywriter (FTC)

Please note this role is fixed term

About Hyve

We believe that when people come together, powerful things happen. Hyve Group plc connects global industry communities through unmissable events, online networking platforms, and hyper-productive meeting programmes.

Our decades of experience put us at the heart of industries, and we are committed to using our influence to shape innovation and drive progress across our customer communities.

#LifeAtHyve

At Hyve, we are driven by our values: brilliant work, fresh thinking, rich connections, and collective buzz. In practice, this means we value quality, work with passion, celebrate uniqueness, and are our best when we work together.

We value a diverse team and are committed to employing individuals from all backgrounds and creating a culture based around belonging.

Our hybrid working model ensures we respect our peoples’ work/life balance.

Human connections are our speciality, and we offer a jam-packed calendar of social events, inclusion workshops, and professional development opportunities to make sure #LifeAtHyve is always fulfilling and exciting.

About you

We are seeking a talented and experienced Creative Copywriter to join our in-house creative team. Reporting directly to the Head of Creative, you will play a pivotal role in shaping the brand identity of our events across multiple channels through compelling storytelling and persuasive marketing communications. You will collaborate with cross-functional teams to produce innovative, high-quality written work that captivate audiences, elevate our brands, and drive business success.

You’ll play a key role in crafting compelling, on-brand copy for 3–4 distinct brands across various channels, ensuring each brand’s tone, style, and messaging resonate with its target audience. You’ll need to adopt and use AI to help meet busy deadlines. This is an exciting opportunity to work in a dynamic environment, collaborating closely with designers, marketers, and strategists to bring campaigns to life.

Key Responsibilities:

1. Brand Tone & Consistency

o Develop and maintain a deep understanding of each brand’s voice and ensure consistency across all communications.

o Adapt writing style and tone for different audiences and platforms while adhering to brand guidelines.

o Work with the Head of Creative and designers to craft key messaging and tone of voice documents.

2. Campaign Support

o Collaborate with marketing and campaigns teams to develop copy for year-round campaigns such as emails, web landing pages, product launches, and promotional initiatives.

o Support the creation of campaign messaging, taglines, and storytelling concepts that drive engagement.

o Brief Campaign Managers and Marketing Managers on tone of voice, key content to support content marketing pillars to they can also help support the ongoing content production.

o Working with Figma to articulate copy and layout for web landing pages.

3. Collaboration

o Work closely with designers to align copy with visual assets and ensure cohesive messaging.

o Partner with marketing teams to optimize content for performance and SEO.

4. Editing and Proofreading

o Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.

o Review creative materials to ensure copy and visuals align seamlessly.

5. Project Management

o Manage multiple deadlines and projects across 3–4 brands, prioritising effectively to deliver high-quality work on time.

o Respond to feedback constructively, making revisions as needed.

o Work with freelance resources (where applicable) to support key projects working with the Creative Planner and Marketing Managers to meet copy deadlines.

6. Research and Trends

o Conduct research on industry trends, competitors, and target audiences to ensure copy is relevant and impactful.

o Stay updated on best practices for digital, print, and multimedia copywriting.

Skills Required:

• Experience: 2–3 years of copywriting experience, preferably in an agency or in-house creative team.

• Education: Degree in Marketing, Communications, English, Journalism, or a related field (or equivalent experience).

• Technical Skills:

o Proficient in content management systems (CMS) and collaborative tools (e.g., Figma, Microsoft Office).

o Familiarity with SEO and digital advertising best practices is a plus.

o Use of AI tools and techniques to enable fast yet relevant copy production across channels.

• Key Competencies:

o Exceptional writing, editing, and proofreading skills.

o Ability to adapt tone and style across multiple brands and formats.

o Strong organizational and time management skills to handle multiple projects.

o Creative thinker with excellent storytelling abilities.