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CRM MANAGER
Up to £50,000 | Fully Remote UK | Online Entertainment
THE COMPANY
A leading UK-based online entertainment platform with a global customer base. Known for delivering engaging digital experiences, this fast-growing company operates in a competitive, data-driven industry where customer retention and engagement are critical to success.
The company has built a strong reputation for innovation, using cutting-edge technology and marketing automation to deliver personalized experiences at scale. They operate a fully remote team culture, empowering employees with autonomy and ownership.
THE ROLE
As CRM Manager, you'll own the strategy and execution of customer lifecycle campaigns across multiple channels including email, SMS, push notifications, and in-app messaging. You'll work cross-functionally with product, content, compliance, and analytics teams to drive engagement, retention, and revenue.
This is a hands-on role where you'll be responsible for customer segmentation, campaign planning, execution, performance analysis, and optimization. You'll use data and insights to understand customer behavior, tailor communications, and design automated journeys that increase lifetime value.
You'll also play a key role in A/B testing strategies, promotional execution, and ensuring all campaigns align with brand standards and regulatory requirements.
WHAT YOU'LL DO
Customer Segmentation & Insights
Campaign Management
Performance Monitoring & Optimization
Daily Customer Engagement
Cross-Functional Collaboration
Promotions Execution
A/B Testing
Automation & Personalization
Content Management
Stakeholder Communication
WHAT YOU'LL BRING (ESSENTIAL)
HIGHLY DESIRABLE
TECH STACK
WHAT’S ON OFFER
THE IDEAL CANDIDATE
You love data-driven CRM and thrive in environments where you own campaigns end-to-end and can see direct impact. You’re analytical, detail-oriented, commercially minded, and strong at personalization, automation, and lifecycle strategy.
INTERVIEW PROCESS
Stage 1 – Hiring Manager (30–45 mins)
Stage 2 – Take-home task
Stage 3 – Final with senior leadership
Timeline: 2–3 weeks
HOW TO APPLY
Send your CV to:
Mohammed Buhariwala – Harnham
+44 20 3854 4777
Keywords: CRM Manager, Retention Manager, Lifecycle Manager, Email Marketing, SMS Marketing, Push Notifications, Campaign Management, Marketing Automation, Customer Segmentation, Remote, UK