Delegate Sales Manager

Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology and business festivals together. We’re combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.

Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa's international reach, we're shaping the next generation of business festivals.

We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100 who are #3 in Glassdoor's Best Places to Work 2025 UK list.

This role is based in our 5 Howick Place office.

Are you ready to shape the future of marketing education while driving growth in the learning industry? Join LIONS Learning

Why Join Us?

At LIONS Learning, we’re passionate about empowering marketing professionals through cutting-edge educational programs. As a Delegate Sales Manager, you’ll play a pivotal role in driving revenue growth, building lasting client relationships, and influencing the strategic direction of our global initiatives.

Key Responsibilities

Revenue Generation & Growth:

• Develop and maintain a strong pipeline of brand and agency opportunities for on-campus programs at the Cannes Lions Festival of Creativity (e.g., Brand Academy, CMO Accelerator).
• Lead the commercial expansion of the CMO Accelerator program into new geographical markets.
• Support the commercial strategy for the Effie Bootcamp programs.

Client Relationship Management:

• Build and nurture strong relationships with a diverse portfolio of clients.
• Deliver exceptional service to enhance client loyalty and reduce churn.
• Drive repeat business and foster long-term partnerships.

Strategic Planning & Analysis:

• Provide accurate forecasting of prospects and opportunities.
• Analyze market trends and customer feedback to inform strategic decisions.
• Develop and execute strategies to drive revenue growth and profitability.
• Identify and strategize new business opportunities across different sectors.

Stakeholder Engagement:

• Cultivate relationships with internal and external stakeholders.
• Present to senior management and industry experts from various backgrounds.

Experience & Background:

• Proven track record of achieving sales targets, ideally in a delegate sales role.
• Experience in consultative selling with a solution-focused approach.
• Skilled in presenting to senior management and business leaders.
• Understanding of what makes educational content valuable for diverse learners.
• Excellent negotiation and deal-closing capabilities.
• Strong analytical thinking and data interpretation skills.
• Exceptional relationship-building skills across diverse markets.

Why You’ll Love Working With Us

At LIONS Learning, we believe in creating impactful educational experiences that empower marketing professionals to thrive. You’ll be part of a dynamic team that values innovation, collaboration, and growth. With opportunities to work on globally recognized programs and engage with industry leaders, this role offers a unique chance to make a lasting impact in the learning industry.

Apply Now

Ready to take the next step in your career? Join us as a Delegate Sales Manager and help shape the future of marketing education.

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say LifeAt.Informa.com

Our benefits include:

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

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