Digital Marketing Manager
Company
Location
London, England, United Kingdom
Posted At
7/16/2025
Advertise with us by contacting: [email protected]
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Description
About The Role
Ecotricity Smart Grid provides a route to market for grid scaleand distributed energy resources via our in-house developed asset flexibilityplatform and optimiser. These will typically be storage, renewable technologiesand aggregated demand side response from domestic and business sites.
At the heart of Ecotricity SmartGrid is our flexibility platform and optimiser, Ecolibrium. This in-house developed software constantlyselects between multiple revenue streams, according to their flexibilitypotential so as to maximise revenue.
The role will support developmentof these customers, market insights and represents a unique opportunity to bepart of a rapidly expanding industry in a fast-paced environment.
Anintroduction To The Role
As the Digital Marketing Manager at Ecotricity Smart Grid, you willbe a crucial member of our Commercial Team. You will bespecifically focused on supporting our business development efforts witha broad remit and agency to drive impact in your role. This role is critical for supporting the companysgrowth objectives, drivingawareness of our technology and products in the battery energy storage sector and increasing adoption of our uniquetechnology.
The Digital Marketing Manager will work closely with ourBusiness Development Manager and lead on market research activities, supportthe product marketing strategy, and be responsible for both go-to-market and lead generationactivities. We are looking for someonewho thrives on responsibility and actively seeks out new leads and business opportunities,enjoys developing and nurturing customerrelationships, and buildinglong-term strategic partnerships and brand equity.
Essentially,we are looking for an all-round marketing superstar! Someone who is experiencedin PR & events, is customer facing,sales-opportunity focused and excited by a challenge. If youre ready to rollyour sleeves up and embark on an exciting new adventure into the world ofrenewable energy innovation - this is for you.
Theposition is full time based in Stroudand will benefit from training. This is a hybrid position, based mostlyfrom our main office, with the opportunity to work from home two days per week.The role will providenumerous opportunities to travel to both events andcustomer/partner sites across the UK.
Youcan expect to be delegated responsibility at an early stage and will have areal opportunity to progress as the company scales. This role is ideal for anarticulate, creative, organised and enthusiastic applicant who is keen to growwith an impact-led organisation.
Key Responsibilities
Ownership of the marketing funnel to generate and nurture marketing leads through a combination of in person events, PR and digital marketing activities.
Conduct market analyses to identify trends, customer needs and understand competitive landscapes. Use this information to influence our marketing & communications strategy & to educate internal stakeholders across the business.
About You
What's in it for you...
Flexibility statement
The fast moving nature of the company's business means that from time to time you may be asked to perform duties or tasks outside of your original job description on an ad hoc basis. This allows the company to use its people in the best possible way at all times and helps the employees to make their contribution in a changing environment.
Ecotricity is Britain's greenest energy company. When we started back in 1995, we were the first company in the world to provide a new kind of electricity - the green kind.
Our mission was, and remains, to change the way energy is made and used in Britain - by replacing fossil fuels with clean, renewable energy.
We don't just supply green energy, we use the money from our customers' bills to make it ourselves too - we build windmills, sun parks and green gasmills in Britain. We call this turning 'bills into mills'. Some of our biggest achievements to date include building Britain's first megawatt windmill and the country's first grid-scale sun park, as well as building our first green gasmill, generating 100% green gas from a source that we will never run out of grass.
We don't just focus on energy though- we built the Electric Highway, Britain's leading network of electric vehicle charging points; we helped Forest Green Rovers become the greenest football club in the world; and we launched Britain's greenest mobile phone service, Ecotalk, where they use the money from their customers' bills to protect and regenerate Britain's lost rainforests.
Ecotricity is an equal opportunities employer and is committed to providing equality for all.
LNKD1_UKTJ
Ecotricity Smart Grid provides a route to market for grid scaleand distributed energy resources via our in-house developed asset flexibilityplatform and optimiser. These will typically be storage, renewable technologiesand aggregated demand side response from domestic and business sites.
At the heart of Ecotricity SmartGrid is our flexibility platform and optimiser, Ecolibrium. This in-house developed software constantlyselects between multiple revenue streams, according to their flexibilitypotential so as to maximise revenue.
The role will support developmentof these customers, market insights and represents a unique opportunity to bepart of a rapidly expanding industry in a fast-paced environment.
Anintroduction To The Role
As the Digital Marketing Manager at Ecotricity Smart Grid, you willbe a crucial member of our Commercial Team. You will bespecifically focused on supporting our business development efforts witha broad remit and agency to drive impact in your role. This role is critical for supporting the companysgrowth objectives, drivingawareness of our technology and products in the battery energy storage sector and increasing adoption of our uniquetechnology.
The Digital Marketing Manager will work closely with ourBusiness Development Manager and lead on market research activities, supportthe product marketing strategy, and be responsible for both go-to-market and lead generationactivities. We are looking for someonewho thrives on responsibility and actively seeks out new leads and business opportunities,enjoys developing and nurturing customerrelationships, and buildinglong-term strategic partnerships and brand equity.
Essentially,we are looking for an all-round marketing superstar! Someone who is experiencedin PR & events, is customer facing,sales-opportunity focused and excited by a challenge. If youre ready to rollyour sleeves up and embark on an exciting new adventure into the world ofrenewable energy innovation - this is for you.
Theposition is full time based in Stroudand will benefit from training. This is a hybrid position, based mostlyfrom our main office, with the opportunity to work from home two days per week.The role will providenumerous opportunities to travel to both events andcustomer/partner sites across the UK.
Youcan expect to be delegated responsibility at an early stage and will have areal opportunity to progress as the company scales. This role is ideal for anarticulate, creative, organised and enthusiastic applicant who is keen to growwith an impact-led organisation.
Key Responsibilities
Ownership of the marketing funnel to generate and nurture marketing leads through a combination of in person events, PR and digital marketing activities.
- Manage and deliver annual national events schedule.
- Manage and deliver an annual PR calendar, including writing and coordinating press releases.
- Maintain all social media platforms and the Ecolibrium website.
- Manage all SEO, google ads and all web search related activity.
Conduct market analyses to identify trends, customer needs and understand competitive landscapes. Use this information to influence our marketing & communications strategy & to educate internal stakeholders across the business.
About You
- Youre a doer. You see a problem and you want to solve it.
- Youre a positive person who always seeks out new opportunities, even amidst a challenge.
- Youre a professional. You treat people with respect and kindness.
- You have a keen eye for design and detail.
- Youre comfortable analysing data and you use it to help understand your audience.
- Youre a collaborator and enjoy working with people from all walks of life.
- You're passionate about our energy system, and care about the world around you.
- At least three years experience working in Marketing (or equivalent BD with Digital Marketing focus). You need to have the confidence and understanding to autonomously manage the marketing function of a small, but highly ambitious and rapidly evolving team.
- Experience with HubSpot, or an equivalent CRM platform to drive lead generation activities.
- Experience managing and delivering events and PR coverage.
- Experience managing social media platforms & a company website to manage and optimise lead generation.
- Strong digital marketing skills and experience with market research techniques.
- Experience setting up efficient and automated marketing funnels within CRM platforms.
- Experience working with technical teams and Engineered products/projects.
- Experience working in a start-up and/or scale up environment.
- Experience working in the BESS, or within broader renewable energy.
- Understanding, or experience of, the start-up and scaleup growth journey.
What's in it for you...
- Healthcare plan, life assurance and generous pension contribution
- Volunteering Day
- Hybrid Working
- Various company discounts (including shops, gyms, days out and events)
- Holiday of 25 days (plus bank holidays) & ability to buy/sell days
- Cycle to work scheme, car pooling and onsite parking available
Flexibility statement
The fast moving nature of the company's business means that from time to time you may be asked to perform duties or tasks outside of your original job description on an ad hoc basis. This allows the company to use its people in the best possible way at all times and helps the employees to make their contribution in a changing environment.
Ecotricity is Britain's greenest energy company. When we started back in 1995, we were the first company in the world to provide a new kind of electricity - the green kind.
Our mission was, and remains, to change the way energy is made and used in Britain - by replacing fossil fuels with clean, renewable energy.
We don't just supply green energy, we use the money from our customers' bills to make it ourselves too - we build windmills, sun parks and green gasmills in Britain. We call this turning 'bills into mills'. Some of our biggest achievements to date include building Britain's first megawatt windmill and the country's first grid-scale sun park, as well as building our first green gasmill, generating 100% green gas from a source that we will never run out of grass.
We don't just focus on energy though- we built the Electric Highway, Britain's leading network of electric vehicle charging points; we helped Forest Green Rovers become the greenest football club in the world; and we launched Britain's greenest mobile phone service, Ecotalk, where they use the money from their customers' bills to protect and regenerate Britain's lost rainforests.
Ecotricity is an equal opportunities employer and is committed to providing equality for all.
LNKD1_UKTJ
Advertise with us by contacting: [email protected]
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