Messy spend management is tricky business. And tedious processes are a lose-lose situation for all involved, not just finance. At Pleo, we're changing that. We build spend solutions that make managing money seamless, empowering, and surprisingly effective for finance teams and employees alike—with a vision to help all businesses ‘go beyond’.
The word ‘Pleo’ actually means ‘more than you’d expect’, and living by that mantra has been the secret to our success over the last 10 years.
Now, we’re at a pivotal moment in our journey; every move we make has a direct impact on our 40,000+ customers, our business, and our collective success. We need people who take pride in uncovering customer needs, who turn complex problems into simple solutions, challenge the way things are done (respectfully), and always aim high. With great ambitions driving us forward, we can’t say we’ve got this whole thing figured out. And frankly, that’s half the fun! What we can say is that we’re a driven, progressive, and, importantly, a kind bunch of 850+ people from over 100 nationalities, all committed to delivering the future of business spending, together.
About The Role
We’re looking for a Growth Marketing Director to own and scale Pleo’s growth marketing engine to drive efficient customer acquisition, activation, retention and expansion across Pleo’s markets. This is a senior leadership role with accountability for paid acquisition, organic growth (SEO/AEO), lifecycle marketing and full-funnel performance optimisation. You’ll work in close partnership with Brand, PMM, Sales, RevOps, PLG, Product and other teams. You’ll be accountable for turning strategy into measurable results - building systems, teams, and ways of working that deliver efficient growth today while compounding returns over time and setting Pleo up for long-term success.
Who You'll Be Working With And Reporting To
❤️🩹 We use MyndUp to give our employees access to free mental health and well-being support with great success so far 👶 Paid parental leave - we want to make sure that we're supportive of families and help you feel that you don't have to compromise your family due to work
The interview process
We want to ensure you are set-up for success and understand what will be expected of you. If your application is successful, our interview process is as follows:
- Intro Call: 30 minutes with our Talent Acquisition Partner
- Hiring Manager Interview: A deep dive to discuss your experience building growth engines
- Challenge & Team Interview: We will send you a take home test and invite you to present during a 60 minute team interview. This is an opportunity to show us how you would handle the day to day of the role
- Bar Raiser: A final interview with our CRO
Transparency is important to us so we also wanted to share some insights about what we’re looking for in applications to ensure you can set yourself up for success!
Last time we hired for this role, we received a large number of applications but only a few were selected for an intro call. Some of the key reasons why previous candidates didn’t make it past the application screening stage include:
- CV writing and content: it was very clear that many of the CVs we saw were very generic and AI generated. There is no issue with leveraging AI to help with CV writing, there was little indication of what real impact the candidates had in their previous experience. You might have heard of the “Achieved X, as measured by Y, by doing Z” formula (credit Laszlo Bock ~2014), this is a great way to give a clear picture of what you have actually worked on. A link to the company websites of your previous roles is also a huge help!
