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Job Description
As the Director of Revenue Data Strategy, you play a critical leadership role in driving the success of our ABX and CDP initiatives by ensuring our go-to-market teams have access to accurate, relevant, and timely data. You lead the strategy and oversight of third-party data partnerships, enrichment processes, and buyer-intent signal frameworks that empower Sales, Marketing, and Product leaders to make data-driven decisions. Through the development of high-impact target account strategies and the delivery of actionable insights, you shape how the organization identifies, prioritizes, and engages the accounts that fuel revenue growth. Your strategic vision and cross-functional influence are essential to accelerating business outcomes and scaling our data-driven approach to revenue generation.
- Lead a team of data analysts, engineers, and specialists, ensuring clear visibility into task priorities and capacity constraints.
- Lead negotiations and maintain relationships with external data providers, continuously evaluating data quality and coverage.
- Ensure that any third-party data integrates seamlessly with internal datasets and meets all compliance requirements
- Define and maintain the data strategy for TALs, collaborating with product owners and sales/marketing stakeholders to identify high-value target accounts.
- Enrich key data points (firmographic, technographic, intent) to ensure teams have the most relevant and actionable insights.
- Identify and monitor high-value triggers from internal and external sources (intent data, product usage, etc.).
- Develop frameworks or predictive models that highlight which accounts warrant priority engagement.
- Work closely with the Product Owner – CDP to feed enriched data and buyer signals into the platform, driving advanced segmentation and hyper-personalized experiences.
Must-Have Skills & Experience:
- Resource Management: Proven ability to prioritize a backlog of data tasks across multiple stakeholders, ensuring clarity and transparency in decisions.
- Vendor & Partner Management: Successful track record in selecting and overseeing third-party data providers, including contract negotiations and performance reviews.
- Data Curation & Strategy: Hands-on experience with data enrichment processes, TAL building, and ICP definition.
- Technical Aptitude: Familiarity with data pipelines, intent data platforms, predictive analytics, and related tooling.
- Business Impact Mindset: Demonstrated capability to translate data initiatives into tangible business outcomes (e.g., revenue, engagement, retention).
- Cross-Functional Collaboration: Strong communication skills for working with Product Owners, GTM analytics teams, and business stakeholders.
- Ability to travel approximately 6 times per year
