General Manager - GWR London - Venue

About Us:

What’s the fastest game bird in Europe? This was the question that inspired the founding of Guinness World Records back in 1955. Starting with a single book published from a room above a gym, GWR has grown to become a global multimedia brand, with offices in London, New York, Beijing, Tokyo and Dubai. Today, we deliver world-class content, not just through books, but via TV shows, social media and live events. Whatever the medium, our ultimate purpose is to make the world a more interesting, fun and positive place.

Job Summary:

The General Manager (GM) will lead the strategic and operational activities of Guinness World Records London, ensuring excellence in all aspects of the visitor experience at the venue.

This new venture is part FEC, part competitive socialising, and we are looking for someone who can lead the operational opening of this new concept with our world-famous brand and potentially grow into a role overseeing the opening of new venues across the world.

The right person will first and foremost be a great manager of people with strong health & safety standards, sales performance record and an advocate for product consistency.

Roles and Responsibilities:

Leadership & Operations

• Oversee all aspects of day-to-day operations including venue management, sales & marketing, GWR stage productions, guest services, financial performance and health & safety.
• Lead all staff and mentor cross-functional teams including operations, technical, sales & marketing, front-of-house, and F&B team.
• Ensure constant and consistent communication with central GWR office and disciplines (Entertainment, Marketing, Finance, Legal, Records & Operations).
• Ensure seamless coordination of event activities with high standards of execution and visitor satisfaction.

Strategic Planning & Financial Oversight

• Prepare, manage, and monitor budgets, forecasts, and cost-control to ensure profitability and sustainability.

Business Development & Stakeholder Management

• Serve as a key liaison with stakeholders both internal and external
• Maintain compliance with regulatory requirements and company policies.

Visitor Experience & Quality Assurance

• Drive operational innovation and service excellence.
• Oversee quality assurance processes to ensure safety, consistency, and customer satisfaction.
• Monitor and respond to visitor feedback to continuously improve the visitor experience.

KPI’s

Customer Review sites & internal surveys

Staff satisfaction and retention

Health & Safety Record

Sales revenue & Cost Management

Qualifications & Experience:

Minimum 7 years of management experience in attractions, live entertainment, sports, or hospitality.

Other Knowledge, Skills and Abilities:

·      Strategic Thinking – Ability to set long-term goals and align daily operations with the venue’s vision.

·      Leadership – Lead, motivate, and manage a diverse team

·      Decision-Making – Make informed decisions quickly, especially during high-pressure situations

·      Budget Management – Create and manage budgets and control costs

·      Revenue Optimization – Implement strategies to increase ticket sales, retail, food and beverage, events, and other revenue streams.

·      Scheduling & Staffing – Oversee workforce planning.

·      Vendor & Contract Management – Handle external relationships (cleaning, security, food suppliers, etc.)