Global Channel Marketing Manager

Farnborough, England, United Kingdom

5/29/2025

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Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Join a truly global team and apply your passion for marketing working with your Lenovo colleagues to innovate, grow and succeed together!

The Global Channel Marketing team is looking for a Global Channel Marketing Manager who will be responsible for creating to and through channel marketing content and campaigns within the International Sales Organisation (ISO) supporting the goals of our Infrastructure Solutions Group (ISG) and strategic alliance partners.

The ideal candidate should be looking to develop their channel marketing skills, have a good understanding of B2B technology and how a channel-led business operates. You get excited about working with different geographies to create a unified channel voice.

Central to this role is the ability to create value and alignment with our stakeholders - alliance partners, ISG and our geographical marketing teams. Outstanding communication skills are a must to succeed, and experience from working in a complex matrix environment, is an advantage.

We are a global team with location flexibility, but we prefer you are located close to one of our Lenovo offices so you can collaborate with local colleagues.

Key Responsibilities

• Create targeted channel ready content and campaigns supporting a consistent execution globally.
• Drive channel acquisition, enablement, and demand generation throughour geographical marketing teams.
• Close cooperation with ISG to support PR announcements, product launches and events.
• Collaborate with the Global Channel Alliances team and Global Channel Marketing Campaign Managers on core business priorities.
• Work with our Global Channel Marketing Digital Platforms team to securedigital presence towards our channel partners.
• Act as an ambassador for Global Channel Marketing working collaboratively and building strong relationships across the Business Groups, Geo Marketing and Channel Teams.
• Support the ISO channel marketing organization to execute on the global channel marketing plan and support growth of our infrastructure solutions business.
• Advocate the Lenovo brand and the Lenovo 360 channel partner framework, aligning to WW brand standards to elevate our presence within the channel.
• Manage 3rd party agency relationships to maximize performance and successfully achieve plan execution. Occasionally create copy and source content in-house.
• Drive consistency of message and efficiency of process to improve the overall channel execution globally.
• Track marketing metrics and utilization of channel marketing content working in close collaboration withgeographical marketing teams.
• Support execution of geographical marketing activities as needed and execute deliverables on time and to agreed budgets.
  
  

You'll Bring

• 5-8 years of B2B channel/partner marketing experience from either a vendor, reseller or distributor in the IT sector.
• Experience of working in a global marketing role and in a globally dispersed matrix organization is an advantage.
• Proven experience of creating to and through channel marketing content.
• Accountable, great organization and planning skills with strong attention to details when managing multiple projects.
• Strong team player and communications skills (both written verbal English).
  
  

What Do We Offer

• Holiday purchase 
• Private medical 
• Income protection
• Attractive pension scheme 
• Positive work life balance
• Learning and development
• Life insurance
• Lenovo and Motorola products discounts 
• Lifestyle discounts 
• Cycle to work 
• MyGymDiscounts
• Mortgage advice and support 
• Referral bonus
• Electric car salary sacrifice scheme
• Free onsite parking
  
  

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.