Group Product Manager - Mobile Apps

Group Digital Product Manager – Mobile Apps

Salary: £90,000 - £95,000 + £5,650 car allowance + up to 30% bonus + family health care + bens

Location: Holborn - Hybrid working, 3 days in the office, 2 days from home or remote location

Function: Digital Product

Level: Senior Leadership

Shape the future of the hotel experience for millions of guests across Europe.

At Premier Inn, we’re not just building hotels — we’re building the future of travel. With a bold ambition to become Europe’s #1 budget hotel brand, we’re putting the digital guest experience at the heart of it. Evolution of our Mobile App is at the core of this vision — and we’re looking for a growth-driven Group Digital Product Manager to lead the charge.

Why this role matters:

This is your chance to shape the end-to-end mobile experience for one of the UK’s most loved hospitality brands. From discovery to booking to in-stay services, you’ll lead the strategy, roadmap, and execution of our app — making it a seamless, intuitive, and indispensable part of our guests’ journeys.

You’ll be at the helm of a cross-functional powerhouse of Product Managers, Designers, Engineers, and Analysts, driving innovation and delivering real impact. This is a high-profile, high-impact role with the autonomy to make bold decisions and the support to bring them to life.

What you’ll be doing:

Lead development of the vision and roadmap for our mobile app, aligning it with commercial, operational, and customer goals

• Inspire and guide a team of talented product professionals to deliver exceptional digital experiences.
• Drive performance through data-led decision-making, experimentation, and continuous iteration.
• Collaborate cross-functionally with Marketing, Engineering, Customer Engagement, and more to bring ideas to life.
• Champion the customer, using insights and research to solve real problems and create real value.
• Shape the future of product operations, discovery, and delivery at scale.

What success looks like:

• A mobile app that guests love — and return to.
• Tangible growth in app adoption, engagement, and revenue.
• A high-performing, empowered product team delivering at pace.
• Clear, measurable impact on customer satisfaction and business performance.

What you bring:

• Proven experience leading mobile-first product strategies in high-growth consumer tech.
• Deep understanding of travel tech trends, app growth, and digital customer journeys.
• Expertise in conversion optimisation, personalisation, and retention.
• Strong commercial acumen and a data-driven mindset.
• A passion for great design, simplicity, and solving real user problems.
• Experience managing multiple product lines and mentoring PMs at all levels.

What’s in it for you:

• The opportunity to build a world-class digital experience used by millions.
• A collaborative, forward-thinking culture where your ideas matter.
• A chance to work at the intersection of technology, travel, and customer experience.

We are proud to have been recognised as a Top Employer for 14 consecutive years, voted a top apprenticeship employer by Department of Education and Rate my Apprenticeship, this year we placed #10 in the Stonewall Workplace Equality Index for our commitment to LGBTQIA+ inclusion at Whitbread and have been awarded as a Top 25 Exemplary Employer in the Investing in Ethnicity Parliamentary Matrix as the only hospitality company leading the way in terms of Inclusion.