Growth Marketing Executive

VHR is seeking an ambitious and proactive Growth Marketing Executive to support our mission to drive business growth through lead generation.

This entry-level role is ideal for someone with approximately one year of hands-on experience in B2B marketing, particularly in lead generation campaigns. You will collaborate with experienced marketers and play a key role in expanding our client base within high-performance industries such as aviation & aerospace, F1, automotive, and engineering.

Key Responsibilities:

Lead Generation Support

• Assist in executing inbound and outbound lead generation campaigns.
• Help identify and target key industry decision-makers using data-driven strategies.
• Support the team in managing and growing a qualified pipeline of prospects.
• Contribute to achieving monthly and quarterly KPIs for marketing-sourced leads.

Campaign Execution & Content Support

• Coordinate the creation and delivery of B2B content including emails, landing pages, case studies, and newsletters.
• Support content scheduling and ensure messaging aligns with campaign objectives.
• Assist with campaign planning, launch, and follow-up activities.

LinkedIn Outreach & Engagement

• Use LinkedIn Sales Navigator and organic outreach to research, identify, and connect with target audiences.
• Support the development and execution of outreach messaging to engage potential leads.
• Monitor response rates and engagement metrics, providing insight into optimisation opportunities.

CRM & Marketing Automation Assistance

• Help manage and maintain the marketing CRM (Bullhorn or Vincere) including lead tagging, segmentation, and data hygiene.
• Support lead nurturing activities through email sequences, automated follow-ups, and list-building initiatives.
• Monitor campaign engagement and assist in refining automation workflows.

Performance Tracking & Reporting

• Provide support in collecting and analysing key performance data such as email open rates, click-through rates, and lead conversions.
• Help prepare regular reports on campaign performance for internal stakeholders.
• Contribute insights and ideas for optimisation based on campaign analytics.

Requirements:

• Approximately 1-2 years of experience in B2B marketing or a similar commercial role, ideally with a focus on lead generation.
• Familiarity with CRM systems and marketing automation tools.
• Strong communication and writing skills, with an ability to grasp technical subject matter.
• Detail-oriented, data-literate, and eager to learn and grow within a dynamic team.
• A proactive mindset and willingness to roll up your sleeves and support where needed.
• Previous experience in recruitment is a plus.

Why Join VHR?

Join an award-winning recruitment agency working with global leaders in aviation & aerospace, F1, and engineering.

Be part of a high-performance team where marketing is central to business growth.

Enjoy a collaborative and innovative environment with real influence over strategy and execution.

Benefits & Perks

• Competitive salary with commission
• Financial support for certifications and training
• Private healthcare
• Regular team socials and international incentives
• Opportunity to work with an established international client base