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Head of Marketing Communications
London based - 3 days
This is a rare opportunity for a brand-first, emotionally led marketing communications leader to take real ownership of one of the UK’s most loved premium food brands and help recruit 1 million new consumers.
We’re working with a high-growth, values-led food business on the search for a Head of Marketing Communications to create and lead a bold, joined-up comms strategy that fuels ambitious growth. While FMCG experience is welcome, the client is very open to exceptional brand communications leaders from outside the sector who want to bring fresh thinking into food.
Reporting into the Commercial & Marketing Director, you’ll own the end-to-end brand communications agenda from developing powerful, emotionally resonant brand platforms to delivering high-impact ATL (TV and Radio in particular), PR, social and shopper activation.
This role is about moving hearts as well as baskets. You’ll be tasked with building a brand experience that resonates with a 40+ ABC1, premium, discerning audience
You’ll lead a talented team, own the marketing budget and media plan, work closely with Innovation and Food teams to bring new dishes to life, and report directly to the Board on performance and growth opportunities.
If you’re a marketing leader who lives and breathes brand communications and want to apply that craft to a food brand with real ambition…………this is a genuinely exciting opportunity.
The business culture is award winning, highly supportive and ethical - a great place to work!