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Head of Communications & Campaigns
Location: Wembley Stadium, London
Contract: Fixed-term | ASAP– Summer 2028
About UK & Ireland 2028 Limited
UK & Ireland 2028 Limited is the local organising committee responsible for planning and delivering UEFA EURO 2028 across the UK & Ireland. We work on behalf of the five Football Associations and in close partnership with governments, host cities, stadiums and communities to ensure the tournament is delivered to world-class standards.
About UEFA EURO 2028
The UEFA European Championship is one of the world’s biggest sporting events. In 2028, it will take place across the UK and Ireland, bringing significant operational scale and requiring close coordination between host cities, stadiums, government partners and UEFA.
The Role
UEFA EURO 2028 is one of the largest and most high-profile sporting events ever hosted across the UK and Ireland. Delivering it successfully requires clear, trusted and inclusive communications that connect with diverse audiences at scale.
As Head of Communications & Campaigns, you will provide senior leadership across public campaigns, stakeholder and public communications, and media relations for UK & Ireland 2028 Limited. Working closely with UEFA and delivery partners, you will shape how the tournament is understood, experienced and celebrated across the UK and Ireland.
This is a senior leadership role with responsibility for setting direction, building capability and delivering high-impact communications that reflect our values and deliver tangible benefit to communities.
What you’ll be responsible for
You will lead the development and delivery of a UK & Ireland-wide Communications & Campaigns strategy aligned to tournament objectives, partner priorities and UEFA requirements.
This will include:
What we’re looking for
We’re looking for an experienced communications leader who can combine strategic thinking with practical delivery in a complex and multi-partner, project environment.
You will bring:
Experience of major sporting events or international events is advantageous but not essential. We welcome candidates from a range of sectors — including public service, infrastructure, culture, media or large-scale programmes — who can demonstrate relevant, transferable leadership experience.
Values & Behaviours
Embrace the Opportunity
Achieve Excellence
Thrive Together
Why apply?
We offer a competitive salary (plus benefits of 25 days holiday, contributory pension, Private Medical Insurance etc), which coupled with the opportunity to be part of one of the biggest sporting events to ever take place across UK and Ireland we think makes for an exciting place to be!
Where is the role based?
Our head office is based at the iconic Wembley Stadium in London, however, depending on your role, you may be required to travel across the UK and Ireland to our 9 Stadiums and 8 Host Cities, with some roles being based in those locations.
Because we are an event delivery organisation, time together in person is essential for effective planning and collaboration.
Everyone is welcome
We’re hiring for excellence through inclusion
We’re building a skilled, values-led workforce that reflects the diversity of the UK and Ireland. We encourage applications from people of all backgrounds and identities — and we don’t expect everyone to have followed a traditional path to get here.
We're happy to accommodate any requests for reasonable adjustments during the recruitment process. Please email any requests to careers@uki2028.com. We’ll work with you to ensure you can perform at your best.
All employees will be subject to a DBS check appropriate to the nature of the role and in line with our commitment to providing a safe and inclusive working environment.