Junior Data Insights & Strategy Executive

JOB DESCRIPTION

Title Junior Insights & Strategy Executive

Department Data, Insights & Strategy

Reports to Senior Insights & Strategy Manager

SUBSTANCE GLOBAL

Substance Global is a digital marketing agency specialising in a range of services across different media and industries. We are proud of our work and our people in equal measure and our passion for what we do and the culture we have developed is what drives us in everything we do. Founded in 2003, we have grown to over 70 people in London, Los Angeles, Singapore and Buenos Aires. Our work is insights-driven and innovation-led, and our strategies are made up of a blend of creativity and collaboration, tailor-made for each of our client’s brands. The Insights and Strategy team at Substance both works on projects for external clients, as well as supporting the needs of the other internal teams.

GENERAL SUMMARY

A junior insights and strategy executive is just starting out and has a keen interest in the details and numbers behind the scenes that support creative, strategy, and reporting in marketing campaigns. This person is eager to learn and is not afraid to pitch in wherever the team may need their support. You will communicate clearly with colleagues and team members. You have a general understanding of other teams and their roles, and may occasionally assist other teams to gain a deeper understanding of each line of business. You should be passionate about research and strategy, as well as having an interest in entertainment, culture, healthcare and doing good. You will be strong in creative writing and be able to tell a story via data, draw conclusions and develop creative outcomes from the information gathered, being mindful of context and the client’s needs. You will have a desire to not only focus on tight turnaround on projects, but also to understand how insights are gathered, developed, and shared with internal stakeholders, as well as clients.

GENERAL RESPONSIBILITIES

• Conducts desk research, channel auditing, competitor analysis, and other reporting
• Quality checks reports, decks, presentations etc.
• Supports other Insights and Strategy team members
• Develops ideas generated in internal brainstorms
• Contributes to creative sessions across the business
• May shadow or help other teams, including Publicity, Social, and Project Management
• Helps to manage day to day running of key reporting accounts, especially updating project management tools (Asana)
• Understands social listening tools and has experience with social platforms reporting back ends, especially Meta, TikTok, Snapchat, YouTube, and X.

QUALIFICATIONS/SKILLS REQUIRED

• Team player
• Strong analytical / storytelling skills
• Self-motivated with strong initiative
• Strong attention to detail, organisation, project management and communication (verbal and written) skills
• Eagerness and adaptability to keep on top of the changing landscape of digital marketing
• Ideally has a journalism or creative writing background
• Has experience and knowledge of the Google Suite
• Has used a project management tool such as Asana
• Has used and has knowledge of social media platforms and reporting services
• Has used social listening tools such as Brandwatch or Talkwalker