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The opportunity
We are looking for an enthusiastic Marketing & Business Development professional to join our international Intellectual Property (IP) Practice Group. Working alongside and reporting to the Business Development (BD) Manager for this pod, to drive forward all their MBD activities.
The team
Within the BD Team we have implemented a ‘pod system’. This means that members of the BD Team work in small groups to support our practices and sectors. This means tha the successful candidate will be fully supported by an experienced BD Manager at all times, whilst also retaining a level of autonomy to run with activities. This is an exciting role for an ambitious MBD Executive looking to work in a dynamic law firm with an engaged group of fee earners looking to push onto the next level.
You will be eligible for professional training courses offered by our external training partners and our internal Learning and Development team. You will work with stakeholders at all levels across our international firm. You will be part of a friendly and supportive Business Services team who will help to guide and support your career development. And you’ll be working for a top international law firm with strong market presence and a reputation for being tech focussed, with a cutting-edge approach and a friendly and supportive culture.
What you'll do
You’ll support the development and implementation of the international MBD plans for our market leading International Life Sciences & Healthcare Sector Group and our International IP Practice Group. Your role will include:
Reputation and positioning: going to market in an effective and efficient manner
- Maximising outcomes from BD initiatives, including in relation to social media and PR opportunities.
- Supporting both groupson all event preparation, ensuring that value is derived and recorded. This includes monitoring return on investment, identifying benefits and purpose with relevant fee earners, liaising with the events team on the logistics, producing invitee lists, drafting invite content, assisting with event materials and added value products. Our biggest event of the year is INTA (International Trade Mark Association) which will take place in London in May 2026 and the BIO conference in the US (June 2026). You will also support on the organisation and running of the international Life Sciences Retreat (internal) (Sept 2025) and international IP Retreat (internal) in March 2026.
- Working with the BD executive (IP) and LSH BD Manager to manage the directories and award submissions process across Life Sciences, IP and it’s sub-practice groups both for the UK and The Netherlands (IP only).
- Managing our IP Microsites and newsletters– both internal and external (with the support of our Co-ordinator) – BioTalk, BrandWrites, DesignWrites and PatentHub. The Weekly Round-Up (IP) both internal and external, The Quarterly Update (external) and Quarterly Stats Update (Internal).
- Develop marketing materials across all media in support of the firm's overall strategy, i.e. producing webinars, videos, apps etc.
Infrastructure, process and principles: delivering first time every time with consistent and rigorous standards
- Tracking experience (“credentials”) from across all groups – sending out regular fee earner requests, maintaining a spreadsheet and reporting to Loopio (our credentials database)
- Developing and maintaining key MBD-related infrastructure, including the intranet, web pages, CRM (contact management system), and pitch related content (reporting back to the pitch team on diversity statistics relevant to the Mansfield Rule) – Awards and Accolades Spreadsheet.
- Ensuring both groups have up-to-date marketing materials and helping develop content for specific projects and events. You’ll be responsible for ensuring all marketing materials adhere to the firm’s brand template and guidelines – updating documents with new experience from around the network and fee earner contact details where appropriate.
- Working with fee earners and the BD team to respond to written opportunities – by putting together initial pitch document and PPT presentation drafts – incorporating relevant information and experience from around the network whilst adhering to the firm’s brand guidelines.
- Scheduling (being mindful of our international lawyers’ prior calendar appointments and time-zones), preparing for and attending appropriate group/team meetings, by sending requests for agenda items and circulating the agenda to all attendees in good time ahead of the meeting. You’ll also be responsible for following up regarding meeting minutes and agreed actions.
- Monitoring and responding to general BD queries.
- Ensuring knowledge, intelligence and team news is shared within the groups.
Revenue generation: translating insights and ideas into business growth
- Supporting the BD team to identify hot topics and trends which support the business development strategy.
- Supporting the facilitation of cross-selling opportunities with other appropriate sector/practice/country teams.
- Supporting on bids and tenders, working collaboratively with fee earners and the wider MBD team to create winning propositions, using our bids platform Loopio.
- Developing and managing associated campaigns and targeting initiatives, alongside the BD team.
- Ensuring that emphasis is placed on clients in the firmwide Strategic Client Programme, actively looking for opportunities to market to these clients and promote the firm's client service tools.
- Supporting in client development projects/ideas for top LSH and IP clients.
About you
We’re looking for someone who is interested in the world and emerging trends, is curious and loves solving problems. Someone who is driven to achieve and improve, who sees opportunity in change and know sometimes it’s more art than science. You should be able to build long lasting and effective relationships easily and when it counts, just roll up your sleeves and get on board.
Your technical skills:
Not a must, but previous experience of working in a professional services environment and experience of dealing directly with partners and key stakeholders would be helpful.
- Strong commercial awareness, including experience of/an interest in the key legal and commercial issues affecting IP.
- Exposure to the full spectrum of MBD activities, specifically business development experience and events experience would be a plus!
- Strong writing skills, editing ability and proficiency in MS applications including Teams, Word, PowerPoint and Excel, experience with other platforms like InDesign/Salesforce etc. would be a bonus.
- Excellent communications skills, both written and verbal, as well as excellent interpersonal skills.
- An understanding of social media’s benefits and application.
Other Desired Attributes:
- A pro-active mind-set, willingness to learn and desire to deliver high quality work.
- Attention to detail (especially when providing content to lawyers or managing our large events)
- A positive, enthusiastic and flexible attitude.
- Driven to achieve and improve with a desire to develop skills and knowledge relevant to the role.
- Takes responsibility and shows integrity.
- Ability to multitask, to prioritise projects and respond quickly to urgent requests with tight deadlines.
The main responsibilities of this role are outlined above; however, this description is not exhaustive, and the job holder may be required to undertake additional duties from time to time to ensure the smooth running of the department. The role may require some working outside our normal working hours of 9:30am- 5:30pm.
