Marketing Mix Modelling & Media Analytics Manager

CompanyNestlé

LocationCrawley, England, United Kingdom

Posted At1/8/2026

UK Visa Sponsorship Analytics

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Occupation Type

Marketing and commercial managers

Occupation Code Skill LevelHigher Skilled

Sponsorship Salary Threshold

£50,100 (£25.69 per hour)

Occupation rate applies

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Description

Position Snapshot

Business Area: Nestlé UK&I

Marketing Mix Modelling & Media Analytics Manager

Location: Park House, Crawley (Hybrid working, min 2 days in the office)

Salary between £55,000 and £65,00 depending on experience + potential bonus + car allowance + generous pension + 12 flexible days in addition to 25 day holiday entitlement + other fantastic benefits

Position Summary

We have a fantastic opportunity for a Marketing Mix Modelling (MMM) & Media Analytics Manager to join the CMIA (Consumer & Marketplace Insights & Analytics) UK&I team to drive a transformation programme in marketing through data and analytics.

You’ll lead the marketing analytics practice in the UK market by embedding data and analytics into day-to-day decision making to drive optimal total investment across the marketing mix. A champion of transformation and excellence, this role will focus on enabling marketing with data and tools to be more data and insights driven to guide marketing investment and drive growth.

The position is based in Park House, Crawley, and you will be expected to be in the office at least 2 days of the week.

Your Key Responsibilities

Champion media and price & promotion effectiveness programs of two of our biggest categories (Confectionery & Coffee) providing insights and recommendations to optimise campaigns and marketing investment.
Train and empower the categories in the market to optimise media and overall marketing decisions and investment choices sharing learnings and best practice across categories and zone Europe markets.
Act as a key liaison for media effectiveness, collaborating with media teams, agencies, and research partners.
Develop planning scenarios (foresight) to maximise return on investment.
Foster a data-driven culture and develop data capabilities across brand and CDT (Category Development Team) teams to leverage advanced data solutions to improve business performance and capitalise on opportunities
Support brand performance tracking across a wide range of marketing metrics for our top brands collaborating with the analytics lead in Z-EUR to drive common KPIs and good reporting on real time dashboards, keeping track of evolving AI tools for further optimisation.

What Will Make You Successful

Strong skills in marketing mix modelling and pricing & promotion optimisation, media related insights & data modelling, marketing performance optimisation, statistical analysis, and insights integration & synthesis.

Experience leading partnerships with technical teams and managing cross-functional projects as well as leading change and business partnering,

Excellent management of external providers to ensure deliverables meet requirements.

Excellent relationship-building and communication skills to present insights and recommendations to both technical teams and senior executives and effectively influence at different levels of the organisation.

Ability to work effectively at a fast pace to drive projects to completion and with impact.

Strong collaboration and stakeholder management with strong presentation and storytelling skills.

Proven ability to interpret complex statistical results into business action.

Ability to champion the adoption of cutting-edge data science, including AI and advanced analytics techniques

Effectively handles pressures and demands from multiple stakeholders and competing priorities; comfortable in managing ambiguity

Experience & Skills Required

Demonstrable experience in media effectiveness programmes and in delivering insights to external clients or internal stakeholders.

Considerable previous experience in analytics consulting delivering marketing analytics (strategy).

Extensive expertise in marketing effectiveness measurement and tools (e.g., attribution measurement, marketing mix modelling, multi-touch attribution, sales lift measurement).

Strong experience in analytics or media agency and/or advertiser analytics department.

Excellent knowledge of media KPIs, change management, and agile project management.

Experience in retail digital media and shopper investments is an advantage.

Proven experience in creating and optimising dashboards using Tableau or similar tools (PowerBI) and with marketing analytics platforms (Adobe Analytics, Google Analytics).

What You Need To Know

The closing date for this role is the 18th January 2026. We will be considering candidates as they apply and we will occasionally close job advertisements early in the event we receive sufficient applicants, so please don’t delay in submitting your application.

At Nestlé, our values are rooted in respect. When we embrace diversity and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business. People of all gender identities, ethnically diverse individuals, people with disabilities, and members of the LGBT+ community are strongly encouraged to apply. If there is anything we can do to accommodate you to participate full

y in the application process, please let us know. We take pride in championing inclusion and diversity, our people make up a number of Colleague Networks who represent different experiences and communities who hold us accountable in creating a sense of belonging for all, and our values create the conditions for us to respect the unique contribution you bring. Find out more about our Colleague Networks here: Diversity, equity and inclusion | Nestlé (nestle.co.uk)

We are committed to equal opportunity for all, and we may collect relevant data for monitoring purposes during our candidate registration process. Be yourself, everyone else is taken!