Media Planning Manager
Company
Location
London, England, United Kingdom
Posted At
8/5/2025
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Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary And Impact
We are looking for a sharp and ambitious Account Manager with strong Media Planning experience, who is ready to start a new adventure in our Planning team within the BT Group. You would be part of one of Essencemediacom’s flagship accounts working within Open Connect team, a collective of 90+ experienced cross-media marketing professionals.
In this role, you will be working alongside the Planning Director on the EE Brand account to drive client satisfaction with expertly developed media plans and provide daily support to the wider account team. Your previous planning experience will be key to develop strong working relationships with your clients and work closely with the planning team to deliver high-quality responses, ensuring all processes are met.
The Media Planning Account Manager works within a team of media planners with at least one direct report. They will be ultimately responsible for campaign performance and the delivery of best-in-class work. They work hand-in-hand with Activation and Client Services teams to ensure client budgets are used optimally via effective planning, in-flight cross-channel optimisations and insightful post campaign analysis to inform future campaigns. They support senior team members on the day-to-day management of media plans and their proper implementation, working to fulfill agreed media objectives in the context of changing market conditions.
Skills And Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary And Impact
We are looking for a sharp and ambitious Account Manager with strong Media Planning experience, who is ready to start a new adventure in our Planning team within the BT Group. You would be part of one of Essencemediacom’s flagship accounts working within Open Connect team, a collective of 90+ experienced cross-media marketing professionals.
In this role, you will be working alongside the Planning Director on the EE Brand account to drive client satisfaction with expertly developed media plans and provide daily support to the wider account team. Your previous planning experience will be key to develop strong working relationships with your clients and work closely with the planning team to deliver high-quality responses, ensuring all processes are met.
The Media Planning Account Manager works within a team of media planners with at least one direct report. They will be ultimately responsible for campaign performance and the delivery of best-in-class work. They work hand-in-hand with Activation and Client Services teams to ensure client budgets are used optimally via effective planning, in-flight cross-channel optimisations and insightful post campaign analysis to inform future campaigns. They support senior team members on the day-to-day management of media plans and their proper implementation, working to fulfill agreed media objectives in the context of changing market conditions.
Skills And Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
- Support senior media planners to manage tasks within the team, working more independently on smaller campaigns and liaising closely on larger projects.
- Conduct audience research to determine and support planning recommendations, They should be comfortable working with GWI and Comscore.
- Allocate budget appropriately between channels.
- Support senior media planners and Activation with forecasting requests and work with them to analyse the accuracy and actualise previous campaign data.
- Own and contribute to clear briefs to Activation and collaborative sessions to deliver these.
- Evaluate responses from the Activation team and work with them to finalise channel and publisher selections and budgets.
- Own the overall plan (as shared with clients) and the Olive plan
- Maintain the testing plans and supporting material.
- Own the delivery of digital campaigns from briefing through to end of campaign reporting.
- Develop strong relationships with our clients and become the lead contact for the digital campaigns you run.
- Create and manage cross-channel reporting templates and present weekly status slides to the client ensuring accuracy is maintained and insights and actions are followed up on.
- Collate and quality assure in-channel Activation reports, and develop insights and recommendations for the weekly cross-channel report.
- Take responsibility for the collaboration and delivery of creative specs.
- Meet with relevant vendors and have a relevant point of view on their offering.
- Contribute to case studies that can be shared internally as learning and best practice.
- Train and manage Media Planning Execs to deliver high quality of output.
- Train and manage Media Planning Execs to deliver high quality of output.
- Forecast expected outcomes of campaigns and manage spend accordingly.
- Basic spreadsheet capability (VLOOKUP, Pivot Table, goal seek) are a must.
- Superior presentation design skills, in slides or document format.
- Understanding of industry standard media research tools (e.g. Comscore, GWI, TGI, YouGov, Mintel).
- Sound written and verbal communication skills, with the desire to learn and advance.
- Excellent organisational skills, close attention to detail and ability to quality control work.
- Ability to adhere to deadlines.
- Superb client relationship and management skills.
- Proven problem solving and decision making skills.
- Ability to work independently and to collaborate in a team environment.
- Skilled in quantitative reasoning.
- Experience with planning activity for emerging markets is beneficial
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
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