New Business Account Manager

The bit about us

We’re Hyve, a global events company that does things differently.

Our events deliver game-changing impact for people, businesses and beyond. That might mean winning a major contract, securing transformational investment, getting on the shelves of a giant retailer or hearing from thought leaders who are changing the future. The purpose of every one of our events is to bring the people who power major industries together – and open a world of potential.

At the same time, we’re using our events as platforms for progress, to drive the conversation across the world’s biggest industries on crucial topics like sustainability, diversity and ethical business.

These moments can change lives. And making those connections motivates us every single day.

But creating those human connections doesn’t just happen at our events. It’s part of everyday life when you work at Hyve. There are all sorts of socials, inclusion workshops and professional development opportunities to get your teeth into. And then there are the benefits. From gym memberships to private medical care, season ticket loans to healthy pensions, we’ve got you covered in all kinds of ways. (We’ll even give you an extra day off on your birthday!)

The bit about you

First of all, whatever your background and whatever your beliefs, there’s a culture of belonging here at Hyve and everyone is welcome. The question isn’t where you are from – it’s where you want to go.

We’re a positive bunch and if you’re a “glass half full” kind of person you’ll fit right in. Our values are brilliant work, fresh thinking, rich connections, and collective buzz. And just to be clear, these aren’t just words we put on the walls and forget about. They pull everyone together and help us all produce work that we’re proud to put our names to. If that resonates with you, great: we’re on the same page.

About EdTech

The EdTech events portfolio is the world’s leading series of EdTech events, bringing together education leaders, policymakers, and innovators to shape the future of learning.

Bett UK is the flagship event in the world’s leading EdTech events portfolio, bringing together the global education community of leaders, policymakers, and innovators to shape the future of learning. Taking place in London, Bett UK is where the biggest conversations in education happen — from setting international policy agendas to showcasing cutting-edge technology that transforms teaching and learning globally.

As the anchor of our global portfolio, Bett UK is complemented by Bett Asia in Malaysia and Bett Brasil in São Paulo, each driving regional education transformation. Together, these events share a unified mission: to accelerate innovation in education worldwide.

The bit about the role

Our global series of EdTech events is powering the future of education technology. It’s the essential meeting place for educators, innovators, and policymakers who come to discover the latest breakthroughs, influence the direction of education, and build the connections that will drive lasting impact in classrooms around the world.

Now we’re looking for a strong Account Manager to join the team to focus on new business sales on Bett UK.

About you

The EdTech Account Manager will be expected to meet and exceed show sales targets, driving revenue from key global regions. Key levers for success include:

Ambassadorial:

• Confidently position the Bett global series as the world’s leading EdTech platform — a must-attend destination for educators, innovators, and policymakers looking to shape the future of education. Represent the portfolio with authority and passion when engaging with clients, partners, and institutions.
• A consultative approach will allow you to develop a deep knowledge of the region you operate in. Expertise you can share internally and externally
• Building sales plans for countries/sectors that you will work on, truly understanding needs, and executing these plans to maximise revenue opportunities.
• Achieve sales targets via direct sales to major companies, F2F, and my telephone.
• Accurate sales forecasting and reporting of sales revenue across your event.

Key Responsibilities

• Secure new and renew existing revenue across exhibitions, digital solutions, and sponsorship opportunities.
• Define and develop new sales to meet agreed revenue and profit targets.
• Achieve and exceed event and personal targets by direct selling to existing and new clients.
• Ensure full understanding of customers’ businesses and requirements.
• Identify new sales opportunities and develop them into long-term relationships.
• Self-source leads by networking at industry conferences and meetings, Hyve Group events, and competitor events, or through online research. Work with the international offices and the Sales team assigned to the relevant event
• Follow-up promptly on self-sourced leads and leads generated by the Marketing team, which may require calling people whom you have not previously met.
• Manage the relationship with all your customers by maintaining regular contact (via face-to-face meetings, phone calls, or emails), acting as their first point of contact, responding to their requests and queries directly, and keeping them informed of developments on the event.
• Manage and keep up to date the list of contacts at all your customers, as many customers have more than one person with whom we interact.
• Attend the event you support to re-book your customers for the next year’s event and collect feedback on the current year’s event.
• Work closely with and support the sales team in all matters concerning the Company’s business.
• Updating weekly pipelines/reports and ensuring they are accurate.

Skills Required

• Experienced salesperson (min 3 years selling)
• Strong background in telephone and face to face sales.
• Experience selling within EdTech, exhibitions or conferences; digital solutions in a consultative manner.
• Evidence of showing resilience, adaptability and self-motivation.
• Project Management and Organizational Skills.
• Team player who can work collaboratively.
• Experience of achieving growth of existing portfolio by generating new ideas.
• Proven hunger and resilience in new business sales development
• Proven track record of meeting and exceeding individual sales target is a key requirement.
• Strategically and commercially minded being able to implement initiatives identified.