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About Us
We are seeking a highly passionate and experienced PPC Executive to join our rapidly expanding digital marketing team. In this pivotal role, you will be instrumental in the strategic planning, meticulous execution, and optimisation of high-volume paid search campaigns within interesting B2B and B2C industries.
This is a great opportunity to deepen your expertise and fuel your current passion for paid search, working alongside industry experts who will mentor your growth.
As our PPC Executive, you will take ownership of creating and managing sophisticated paid search campaigns across our market-leading brands. You will collaborate directly with our PPC Manager to build and implement our overarching paid search strategy, rigorously monitoring and analysing campaign performance. This is your chance to hone your analytical and strategic skills, operating at the cutting edge of the paid search landscape and overseeing substantial annual spend.
This role is ideal for a results-oriented and analytically driven individual eager to join a seriously fast-growing and innovative company, with clear pathways for accelerated career progression and significant opportunities.
Key Responsibilities
- Assist in planning, building, and executing paid search campaigns.
- Conduct keyword research and analysis to identify new opportunities and optimise existing campaigns.
- Write compelling ad copy that aligns with brand guidelines and drives clicks and conversions.
- Monitor, analyse, and report on campaign performance using key metrics
- Implement bid strategies and budget management
- Identify trends and insights to optimise spend and performance.
- Stay updated with industry best practices and emerging trends in paid search and digital marketing.
- Maintain performance of campaigns using optimisation guidelines
- Account audits to ensure all copy aligns with brand requirements.
Requirements
- 1+ years of experience managing PPC campaigns (Google Ads experience essential).
- Demonstrable passion for PPC / paid search and a desire to continuously learn and grow in the field.
- Understanding of keyword research, ad copywriting, and campaign optimisation.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Strong attention to detail and organisational skills.
- Experience with Google Analytics and other reporting tools.
- Skilled in producing insightful reports and data analysis using Excel / Sheets.
- Knowledge of bid management strategies and campaign structuring.
About You:
- Most importantly, you’re passionate about paid search with a drive to become an expert.
- Analytical mindset
- Ability to pick things up quickly
- Excel in fast-paced environments
- Excellent communication and collaboration skills
- You’re a passionate learner, constantly expanding your knowledge base
- Creative and innovative
- Exceptional organisational skills and meticulous attention to detail
- Target-Driven: You thrive in a performance-driven environment and consistently meet or exceed set targets.
- Work well in a team environment.
Why Join TFLI?
2025 has been an incredible year for TFLI, and our ambitions for the rest of the year and 2026 are even greater. As we continue to grow in existing markets and expand globally, we’re excited to welcome talented individuals who share our passion for excellence.
What We Offer
- A competitive salary of £25,000 - £33,000 based on experience.
- Additional exciting performance bonuses
- A clear progression path.
- A vibrant, collaborative work environment in our brand-new, custom-built office at Tytherington Business Park, Macclesfield, SK10 2XG.
- Access to state-of-the-art tools and resources to support your work.
- Regular team-building events, socials, and celebrations of success.
- A chance to shape the future of marketing strategy within a fast-growing, innovative company.
- Monthly Co-Op Live Events Incentive: 4 x VIP stage side seats, VIP arena access, hideaway lounge access pre/post show
If this sounds like the opportunity you’ve been looking for, we’d love to hear from you.
Join us at TFLI and be part of our journey to transform the world of digital marketing strategy.
