POSITION: PRODUCT MARKETING INTERN
DEPARTMENT: MARKETING
LOCATION: LONDON
REPORTS TO: PRODUCT MANAGER
DIRECT REPORTS: NONE
DURATION: 12 MONTHS
START DATE: JANUARY 2026
PURPOSE OF THE ROLE
Assist in the day-to-day implementation of Guerlain Marketing plans across multiple trade environments and on monthly brand reporting.
Job Responsibilities
MAIN RESPONSIBILITIES
CATEGORY MANAGEMENT
- Support the Product Marketing Manager (skincare, fragrance & beauty) with category launch plans (full year and phased)
- Work with the rest of the team using Circana to pull together analysis on a monthly basis for all categories as well as ad hoc analysis as required
- Assist with implementation of best-in-class campaigns to launch innovation whilst maintaining growth on icons and pillars within the categories continuously
- Assist the product manager with the upcoming product launches creating PowerPoint presentations for internal and external meetings
- Make sure the marketing tools (Launch Calendar, Aurora, NPR tracker) are always up-to-date for the categories as well as all the available supports provided by HQ (Launch platform, visual, guidelines, etc) for the upcoming launches
- Create price benchmarks & product mappings for new product launches and key assets
- Assist with the creation of printed collateral for in-store activity and product launches
- Assist with in-store eventing and work together with the retail team to support their needs
- Assist the Product Manager with the forecasting process for the category updating working documents and working on analysis (Sell in, Sell out, Sell through of defined benchmark).
- Closely follow-up on preseries forecasting and dispatch to the different departments for your responsible category
- Update the Preseries budget tracker on a monthly basis for the category
- Support product manager on the monthly allocation to store
- Responsible of all the POSM orders
- Responsible of the POs process.
- Contribute to the brainstorming of creative ideas.
- Management of own projects – dependant on development within the role.
- Understand cross-functional needs, supporting other departments on marketing requests
- Have a strong understanding of the competitor landscape, making regular visits in store and reporting on new launches and competitor marketing activations
CATEGORY & BRAND REPORTING
- Review and analyse Sell in and Sell out performances using CIrcana, Power BI and Orion.
- Assist the Product Manager in day-to-day analytical reports/performance deep-dive requested by top management.
- Analysis of competitor launches (store visits) and activity on a monthly basis creating a report that can be circulated to the wider team in UK and Europe.
Profile
PERSON SPECIFICATION Key Competencies/Technical Skills Fluent in English Strong Microsoft Office skills Advanced analytical Excel skills (V lookup, pivot table, etc) Teamwork abilities Substantial organisational skills Strong attention to detail Creative flair Project Management Profile Degree in Marketing / Business Studies or similar 12 months experience in Marketing in Luxury and / or FMCG Strong interest for the beauty & skincare industry Passion for numbers/analysis French language a plus
Additional Information
POSITION WITHIN THE ORGANISATION
Internal:
- HQ
- Sales
- Retail
- Training, E-retail, VM, Finance
- Shared Service Centre
- Business Unit Team Europe
Direct Reports: None
External: Retailers, Print/Production suppliers, direct marketing agencies.
