Sales Development Associate

Description

The Business of Fashion is looking for a proactive and results-driven Sales Development Associate to support our Business Development team in driving the growth of BoF Professional. BoF Professional is the premier source of intelligence, insights, and learning for the global fashion and beauty industries, empowering brands to stay ahead of market shifts, strengthen strategy, and drive growth. In this role, you will focus on sourcing high-quality leads, booking qualified meetings, and generating new business opportunities with fashion, beauty, and luxury companies for our BoF Professional corporate subscription products.

Who Are We?

The Business of Fashion is recognised around the world for its authoritative, analytical point of view on the global fashion and beauty industries. Our mission: to open, inform and connect the global fashion and beauty industries.

Serving members in more than 125 countries, The Business of Fashion combines independent, agenda-setting journalism with practical business advice, online learning, career-building tools and immersive events, powering positive change in fashion and the wider world.

Over time, our pioneering approach has made BoF the fashion industry’s leading source of business intelligence, and one of its most respected and influential voices, simply because you won’t find BoF’s original reporting, analysis and advice anywhere else. The Business of Beauty brings the same kind of agenda-setting coverage to the beauty and wellness space. Today, our talented team of correspondents, editors, analysts, engineers, designers, marketers and more numbers more than 100 people in London, New York, Paris and Milan.

Commitment to Diversity

BoF is committed to building a diverse workforce and we are proud to be an Equal Opportunities employer. All applicants and employees receive equal treatment regardless of race, nationality, ethnic or national origin, religion or belief, sex or sexual orientation, gender, age, disability, marital or civil partner status, pregnancy or maternity.

Commitment to Inclusivity

BoF is committed to building an inclusive environment where everyone can bring their authentic selves to work and reach their full potential within their roles using a growth mindset. We are committed to creating an inclusive culture for our employees globally.

Commitment to Accessibility

BoF is committed to providing an accessible environment for all applicants throughout any stage of the recruitment process, by removing any barriers to ensure we offer a process that gives all of our applicants an opportunity to shine.

We will work with you to understand what adjustments you may need in the recruitment process to ensure you are able to perform at your best and we want to create a safe space to support this. Should you require any particular adjustment to be made, please let the Talent Specialist who is managing your application know when you are contacted for an interview, so we can consider how best we can support you with this.

What We Need You To Do

As an integral part of the BoF Commercial team, you’ll work closely with and support the Business Development team through a number of activities which include pre-qualification of leads/opportunities; identifying potential budget holders and stakeholders , proactive prospecting for new contacts, gathering testimonials/evidence for proposals, responding to inbound web chat inquiries

To be successful in this role, you will:

• Prospect and build a sales pipeline for the Business Development team via outbound communication
• Source new sales opportunities through lead follow-up
• Research and contact potential budget holders/decision-makers
• Pre-qualify leads and book appointments/call backs for the Business Development team
• Assign qualified leads/opportunities to the Business Development team for further development and closure
• Follow up with each Business Development team to gather feedback and agree next steps
• Contact members to gather testimonials and evidence to support sales proposals
• Act as a bridge between marketing and sales. Liaise with the marketing teams on campaign activity to generate leads and improve the quality of leads
• Record conversations with prospects on the CRM system for reporting purposes
• Weekly reporting, including successful calls made and challenges faced.

Who you are

You are a passionate sales development representative on the upward curve of your career, with a background in high volume outreach, and experience in business development. Entrepreneurial, and thriving in fast-paced environments, you’re passionate about what you do, with a meticulous eye for detail and a high sense of urgency.

Outside of that, you will have the following skills that will help set you up for success:

• Self-motivated and driven with strong desire to succeed
• Personable, approachable, responsive, and enthusiastic.
• Experience in lead nurturing, lead generation and appointment setting
• Strong communications skills, both written and verbal.
• Effective internet research skills
• Well organised, with attention to detail, and the ability to multitask.
• Results oriented, able to prioritise in a fast-paced environment.
• Reliable and consistent.
• An interest in, and knowledge of the global fashion industry.
• Good interpersonal skills and the ability to build professional relationships naturally.

You’ll Know You’re Successful When…

• You can successfully build pipelines of qualified leads for the Business Development Team.
• You have an expert understanding of your product
• You are contributing to the Commercial team in achieving its revenue targets