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Who We Are:
IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.
Position to be UK or Asia based.
Key Responsibilities And Accountabilities
- Support the Sales Director, Brand Partnerships, Gaming, closing high profile sponsorship deals, whilst also being responsible for building and closing deals on their own pipeline.
- Work closely with the wider project team to develop the strategies for maximising sponsorship sales.
- Work collaboratively as part of an overall IMG and client project team, by sourcing and closing multiple sponsorship deals.
- Utilise the existing IMG global brand partnerships sales network as well as utilising own industry contacts and sales techniques to deliver the required level of sponsorship.
- Act as an ambassador for the IMG brand partnerships division both internally and externally with Fnatic and possess an inherent flair and desire to succeed in a revenue generating business.
- To develop brand relationships with major endemic and non-endemic global brands.
- Work alongside the internal sales support functions including Sales Operations, Endeavor Analytics and Creative Services to ensure the Fnatic offering is best in class.
- Liaise internally and build relationships with all relevant IMG business units to deliver this required success.
- Any other duties that are within scope of the role that may be required
Knowledge And Experience
- The successful candidate should ideally have extensive years of business experience within a B2B sales related field. Whilst experience in sponsorship is not essential, it is preferred.
- An understanding of commercial sports marketing is preferred.
- Demonstrable experience of selling, managing and growing the commercial output in a related field.
- Experience in developing business plans and tracking pipelines to ensure sales are delivered
- Demonstrates knowledge of accurate forecasting and revisiting business plans regularly
- Experience of the development of bespoke and tailored propositions to suit the needs of individual companies
- Experience in presentation of partnership opportunities to and engagement of senior and c-level executives and targeted companies and brands
- Proven track record of successful client relationships and strategic account management/engagement
- Experience working across different countries, cultures and time zones is desirable.
Skills & Abilities
- Working knowledge of MS Office software, including Word, Excel, Outlook and PowerPoint.
- Ability to build long lasting working relationships with internal/external stakeholders at all levels
- Ability to self-direct and motivate and work with minimal supervision
- A strong team player that is flexible dependent on business demand
- Excellent time management skills, ability to work calmly under pressure whilst meeting deadlines
- Strong organisational skills with the ability to multitask and prioritise
- Strong verbal and written communications and interpersonal skills with the confidence to create leads in person and on the phone
- Excellent sales, presentation and negotiation skills.
- Ability to work in a constantly evolving environment and keep focussed on objectives and bigger picture
- Handles objections to win trust and business
- Sells business values and negotiates for success
- Ability to recognise and overcome attitudes, beliefs and emotional blocks that create resistance to change, which alters level of participation because of an emotional point of view
Key Results Areas
- To successfully grow the sponsorship revenue of key client accounts.
- To foster a positive working relationship with the key client executives, from CEO downwards.
- To work collaboratively as part of the overall IMG/ client project team.
- To ensure the IMG brand partnerships division is seen as best in class by the client.
- To develop deep relationships with key global brands.
Working Conditions
- This role will be in London or Asia, with flexibility on remote working as appropriate
- May be required to attend (and travel to) locations, including other IMG buildings and meetings
- Unsocial hours may be required, as dictated by the demands of the business schedule
- Adapting to use of new systems and technology where appropriate
