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SENIOR ACCOUNT MANAGER
Hybrid / 3-days in office
SPRING:
Our roots are in the heart of Kentish Town, London – where our film and photography studios first opened over 25 years ago. From the start, we've been the epicentre of the creative community; from photographers and designers to artists and filmmakers. Today we are a global boutique - bringing together Creative Agency services, with Production, Studios and Events under one roof. We create multi-channel 360 campaigns and content for a broad roster of clients, specialising in beauty, fashion, luxury and lifestyle. With offices in London, New York and Milan, our in-house teams allow us to offer our clients a truly Global service.
THE ROLE:
The Senior Account Manager is a lynchpin of the Spring client services team, leading the day-to-day management of their accounts / clients, and working collaboratively with our creatives, strategists and production teams to execute and deliver exceptional work for our clients across beauty, fashion, luxury and lifestyle. They should demonstrate excellent organisation and operational skills, ensuring all administrative aspects are well managed and up to date.
They build trust and rapport with both the internal team and mid-level client stakeholders, demonstrating a sound understanding of both the creative agency structure and creative process, as well as the clients’ business, objectives and commercial challenges.
They should play an active role in the growth and development of the more junior team, while contributing to a positive and supportive agency culture through their contagious energy and collaborative approach.
KEY REQUIREMENTS:
CLIENT RELATIONSHIP MANAGEMENT
- Build trust and rapport with mid-level client stakeholders
- Communicate effectively through the lifecycle of a project and be across the detail
- Proactively build your understanding of the clients’ business, objectives and commercial
challenges
ACCOUNT MANAGEMENT
- Lead on the effective day-to-day management of your accounts / clients
- Review and interrogate client briefs, applying knowledge of best practice to positively inform
our approach.
- Demonstrate a solid understanding of the different skillsets and workflows involved in the
development of brand/comms, from strategy and concept development to production, post-
production and delivery.
- Craft internal briefs, and lead internal briefings and reviews; setting clear agendas, capturing
discussion points and ensuring any actions / next steps are clearly communicated back to
the team.
- Manage, interrogate and challenge client feedback when needed, to ensure clear direction
to the internal team
- Facilitate communication flow across internal teams, to ensure strategy, creative and
production are aligned throughout the project workflow
- Demonstrate ability to identify solutions when challenges arise, while also recognising when
issues need to be escalated upwards.
- Ensure internal project wash ups are scheduled following a project, to identify key learnings,
and areas to optimise
OPERATIONAL MANAGEMENT
- Demonstrate excellent organisation and operational management of your accounts / clients
- Ensure all administrative aspects are well managed and up to date, including "teams"
channels, Dropbox file management, "Pitch" file management, and keeping account hubs
up to date, including status trackers, project timelines, asset trackers, usage trackers etc.
- Ensure all strategy, creative, design resource is effectively managed across all your projects /
accounts, in line with project scope and timelines
- Work closely with post-production team to help facilitate a smooth and efficient post-
production workflow, ensuring clear post-production briefs are created ahead of post-
production briefings, ensuring client feedback is captured and de-briefed clearly following
each round, and keeping track of post-production timelines to help ensure asset delivery
dates are met
- Ensure smooth final delivery of assets from production to client, following the necessary file
naming conventions and QC’ing files before client review
FINANCIAL MANAGEMENT
- Demonstrate strong financial and commercial acumen, with tight day-to-day financial
management of your accounts, including scoping, invoicing, tracking, forecasting, and
pipeline management
GROWTH & NEW BUSINESS
- Identify opportunities to drive incremental revenue across your existing client base.
- Support on new business pitches and RFPs
TEAM MANAGEMENT & CULTURE
- Play an active role in the growth and development of the AE's, including training, mentorship
and day to day support and guidance
- Effective line management of direct reports, providing support and guidance to help
maximise their potential; includes objective setting and leading annual performance reviews
(with support from BD and/or HOCS)
- Contribute to a positive and supportive agency culture through your positive energy and
collaborative approach
KEY ATTRIBUTES:
- Strong interpersonal / communication skills
- Strong organisational skills
- Strong creative literacy
- Strong operational skills
- Solution-focused, problem solver
- Culturally curious and tuned-in
- Positive energy and enthusiasm