Senior Business Analyst

Data Business Analyst – Single Customer View (SCV) Platform

3-4 Month Engagement

Central Manchester: 3 times per week in the office

IR35 Determination (TBC)

Day Rates: Up to £550 per day (DOE and IR35 determination)

Summary

We are seeking a Data Business Analyst to ensure the successful adoption and business integration of a newly implemented Single Customer View (SCV) data platform. The role will bridge the gap between business stakeholders and technical teams, ensuring that data is aligned to organisational goals, relevant KPIs are selected, and actionable tactics are identified to unlock measurable value.

Key Responsibilities

• Conduct gap analysis across departments, assessing current systems, processes, and data flows to identify opportunities, risks, and dependencies.
• Work with stakeholders to define requirements and demonstrate how SCV data can support business objectives.
• Translate complex data opportunities into clear, actionable insights and business recommendations.
• Identify and recommend KPIs to measure impact, including how SCV data should be used to generate them.
• Propose activation tactics that demonstrate how data can drive outcomes (e.g. personalised communications, customer experience improvements, operational efficiency gains).
• Produce a structured findings report by business function, highlighting opportunities, required data points, and measurable impacts.

Essential Skills & Experience

• Strong experience in gap analysis and identifying opportunities for data-driven improvement.
• Proven ability to derive business value from customer data, aligning insights to organisational goals.
• Excellent stakeholder management skills, engaging across Marketing, Customer Experience, Commercial, Operations, and other functions.
• Skilled in requirements gathering and documentation using user stories, process flows, and data mapping.

Departments of Focus

• Marketing (highest priority – direct activation through marketing platforms)
• Customer Experience
• Commercial
• Operations
• Engineering, Safety & Sustainability
• Finance
• HR / People
• Major Projects

If you're interested to hearing more about this opportunity, please apply and reach out to these emails [email protected] & [email protected]