Senior Campaigns Manager

The role

We have an exciting opportunity for an experienced Senior Campaigns Manager to lead the development and delivery of marketing campaigns at Bevan Brittan. These campaigns will support the firm in raising its profile and growing our markets and legal services.

This role sits at the heart of the Business Development & Marketing (BD&M) department. You will report to our Head of Business Development and have responsibility for managing and developing a Campaigns Manager. To bring campaigns to life, you will work with colleagues across the BD&M department, our external agencies and a wide range of legal and business support teams.

To help you stay at the forefront of professional services marketing, we will invest in your personal development through training programmes and access to industry events, publications and market research.

Main Responsibilities

• Developing a Campaigns strategy that capitalises on opportunities across our markets
• Conducting market research that helps to identify and inform campaigns, working with our internal Knowledge & Information team and external research agencies
• Conducting client research to identify key issues and opportunities across our client base
• Assessing and prioritising campaign opportunities
• Planning and delivering multi-channel marketing campaigns
• Supporting the development of new legal 'products'
• Producing thought-leadership and horizon scanning research and reports
• Working with BD&M colleagues to produce content that engages our target audiences
• Developing partnerships with key intermediaries, industry groups and media outlets to enhance and amplify campaigns
• Managing campaign budgets and agency relationships
• Measuring and reporting on campaign activity to ensure we are achieving maximum ROI
• Developing our overall approach to campaigns and rolling this out across the BD&M department with new tools, templates and training programmes
• Supporting the ongoing development of our new CRM system so that it plays an integral role in delivering and reporting on campaigns

What we're looking for from you

• 10+ years B2B communications / campaigns experience
• Excellent project management skills - able to keep multiple campaigns on time and on budget
• Understands the full range of marketing communications channels and their strengths and weaknesses
• Able to research, write, produce and edit content across a range of media
• Experience of using marketing systems (e.g. CRM, e-marketing, social media platforms, etc.)
• Client and market research skills and experience
• Good business acumen - can understand clients, markets & business issues
• Strong interpersonal and relationship building skills
• Line management experience - able to manage and develop team members
• Professional or financial services experience would be advantageous

Make a Real Impact

Bevan Brittan is a leading commercial law firm. Alongside our recognised expertise in housing, local government, and health and social care, we are specialists in the construction, energy and resource management, higher education and financial services sectors.

Supported by our valued business services professionals, our award-winning and growing legal teams provide almost 2,000 organisations with commercial, corporate, property, finance, regulatory, employment and litigation (commercial and clinical negligence) legal and advisory services.

As a responsible business, we embrace four values: Relationships, Reputation, Responsible and Results. These give us a sense of purpose. They influence the decisions we make and how we work with each other. Importantly, they motivate us to deliver meaningful outcomes for our clients and the communities that we're part of.

Consistently recognised as one of The Times Best Law Firms and highly ranked across the legal directories, we are proud of our hard-earned reputation. Our 2023/24 financial results confirmed both revenue and profit growth for an eleventh consecutive year, ensuring our ability to continue investing in our people.

Looking to the future, we're targeting ambitious growth and success. And we're looking for the best people to be part of it.