Senior CRM Manager

Why Oviva?

To build a healthier future for all! Our mission is to provide the most accessible and effective care to people with weight-related conditions.

By blending behaviour change therapy with our unique technology and an incredible team of passionate employees, we create affordable and accessible app-based healthcare programmes to tackle conditions such as obesity and Type 2 diabetes.

Our proven strategy has made us an award-winning and the largest digital health provider treating diet-related conditions in Europe. We operate within healthcare systems to provide people with the medical care they need. We are expanding rapidly across Europe, including the UK, Switzerland, Germany, and Poland. By joining us, you will be part of an organisation that has treated over 600,000 people to date and continues to scale up.

We are recruiting a Senior CRM Manager to drive GP acquisition and engagement to support our exciting growth. This role will optimise automated processes using Salesforce Marketing Cloud and Sales Cloud to create personalised, data-driven journeys that strengthen GP relationships.

The Role

• Create Impactful Journeys: Design data-driven campaigns that enhance GP engagement at every stage.
• Data-Driven Storytelling: Leverage multiple data sources to craft highly personalised messaging strategies.
• Collaborate for Innovation: Partner with Product, Engineering, and Growth teams to continuously elevate our CRM capabilities.
• Measure What Matters: Build and maintain dashboards that illuminate success and highlight opportunities for optimisation.
• Stay Ahead: Champion the latest Salesforce Marketing Cloud updates, tools, and best practices to keep us on the cutting edge.

About You

• At least 3 years of experience in CRM and marketing automation in a B2B environment, with a proven track record of driving engagement and conversion.
• Experience using marketing automation tools, such as Salesforce Marketing Cloud, Adobe Campaign, or Braze – you know your way around automation, segmentation, and personalisation.
• Strong data skills – experience working with SQL, Google BigQuery, Google Analytics, and Google Data Studio.
• A strategic mindset – you don’t just run campaigns; you optimise and scale them based on insights.
• Excellent communication and stakeholder management skills – you can work across teams and bring ideas to life.

What We Offer

• The opportunity to make a meaningful impact in revolutionising healthcare.
• Exciting and rewarding role in a high-growth environment.
• Training and development opportunities, with a personal learning allowance.
• Flexible & hybrid working – work in a way that suits you.
• Home working allowance to set up your workspace.
• Competitive salary & company pension.
• Enhanced maternity, paternity, & adoption leave.

Having a culture that people want to work in is very important to us. We do this by keeping our values at the forefront of everything we do:

We place our patients first. We empower our teams. We make it happen.

Oviva is passionate about creating an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. We are a truly inclusive place to work, where everyone can be themselves, and everyone is welcome. We welcome and encourage applicants from all backgrounds and identities, including but not limited to race, ethnicity, gender, sexual orientation, age, ability, religion, and socioeconomic status. We seek candidates with unique perspectives to help us build a stronger, more inclusive team.

We're Proud to be a Disability Confident Employer

Ready to make a difference? Join us in transforming digital healthcare. Apply today!