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A B2B financial services provider is seeking a Senior Marketing Executive to implement B2B and B2C on and offline acquisition & retention campaigns.
This is a 13-month FTC, starting in September 2025.
Responsibilities:
- Work with the team and develop integrated marketing campaigns for each, utilising a variety of channels, with the key objective of lead generation
- Manage a number of ongoing association, introducer and influencer partnerships, and seek out further suitable partnership opportunities
- Work closely with external digital agency to monitor and manage PPC campaigns
- Work closely with external SEO consultancy and internal Web Marketing team to continuously develop SEO strategy
- With an analytical mindset, gather data insights and report them to the management team on a regular basis in a clear, concise and consistent way
- Manage brands’ marketing budgets and demonstrate clear ROI against activity
- Identify and implement new marketing trends, techniques and opportunities
Requirements:
- B2B marketing experience within the insurance, financial services or B2B property is desired however wider B2B would be considered
- 3-years experience minimum
- Basic digital marketing capability, including paid social & display as well as SEO and PPC
- Basic experience in building and managing multi-channel marketing campaigns including, but not limited to, content creation, email marketing, print and digital advertising, social media, influencer/introducer partnerships, and events
- Proficient with analytical tools and measurement of ROI
- Line management experience would be an advantage
- Experience of owning and leading marketing projects from scratch
- UK experience is essential.
£40-45,000 Basic Salary - Dependant on Experience
2/3 days in the office
London based HQ
1-year FTC
