Senior Marketing Executive

THE BIT ABOUT US

We’re Hyve, a global events company that does things differently.

Our events deliver game-changing impact for people, businesses and beyond. That might mean

winning a major contract, securing transformational investment, getting on the shelves of a giant

retailer or hearing from thought leaders who are changing the future. The purpose of every one of

our events is to bring the people who power major industries together – and open a world of

potential.

At the same time, we’re using our events as platforms for progress, to drive the conversation across

the world’s biggest industries on crucial topics like sustainability, diversity and ethical business.

These moments can change lives. And making those connections motivates us every single day.

But creating those human connections doesn’t just happen at our events. It’s part of everyday life

when you work at Hyve. There are all sorts of socials, inclusion workshops and professional

development opportunities to get your teeth into. And then there are the benefits. From gym

memberships to private medical care, season ticket loans to healthy pensions, we’ve got you

covered in all kinds of ways. (We’ll even give you an extra day off on your birthday!)

THE BIT ABOUT YOU

First of all, whatever your background and whatever your beliefs, there’s a culture of belonging here

at Hyve and everyone is welcome. The question isn’t where you are from – it’s where you want to

go.

We’re a positive bunch and if you’re a “glass half full” kind of person you’ll fit right in. Our values are

brilliant work, fresh thinking, rich connections, and collective buzz. And just to be clear, these aren’t

just words we put on the walls and forget about. They pull everyone together and help us all

produce work that we’re proud to put our names to. If that resonates with you, great: we’re on the

same page.

THE BIT ABOUT THE ROLE

We’re looking for a confident and motivated Senior Marketing Executive to help lead the planning

and delivery of results-driven marketing campaigns for our portfolio of leading retail events. This is a

fantastic opportunity for a marketing professional to play a key role in helping to drive audience

growth and campaign performance.

Working closely with the Senior Marketing Manager and wider team, you’ll contribute to campaign

strategy, take ownership of key deliverables, and work across a variety of channels to drive

registrations, conversion, engagement and lead generation.

Key Responsibilities

• Support the development and implementation of integrated marketing plans for our events

across email, paid media, web, social and partnerships to drive visitor and lead targets

• Own the day-to-day delivery of campaign activity, managing timelines and ensuring all

content is delivered on time, to brief and to budget

• Contribute to strategic marketing planning for events, helping to define messaging, value

propositions, and audience engagement tactics

• Manage and update event websites, working with content and digital performance teams to

optimise user experience and performance

• Work with campaign team to plan and execute email campaigns, using data to drive results

• Liaise with media and existing partners, associations, sponsors and sales to deliver marketing

agreements and maximise exposure

• Collaborate with the design team to brief and review marketing assets (including banners,

social posts, ads, print collateral, sales collateral, exhibitor support assets etc)

• Coordinate with internal departments (sales, product, ops) to ensure alignment across

messaging and objectives

• Produce and maintain campaign performance reports and post-campaign reports, sharing

key learnings and recommendations for future campaigns

• Support with onsite marketing at events, including social content capture, interviews,

customer engagement and live promotion

• Take an active role in mentoring junior team members, supporting their development and

workload as needed.

Skills and Experiences required

• 2+ years’ experience in a marketing role, ideally within B2B or events

• A strong understanding of multi-channel campaign delivery (email, digital, web, social, paid)

• Strong organisational and time management skills, with the ability to manage multiple

projects at once, and prioritise as necessary

• Analytical mindset – confident using data to track performance and inform decisions

• Proactive, collaborative and eager to take ownership of projects

• Proficient in Excel, PowerPoint, Word, social media platforms, and AI. Experience using tools

such as Dotdigital/Mailchimp, WordPress/CMS, Meta/LinkedIn Ads, and CRM platforms is a

plus

• Fluent in English (verbal and written) and demonstrate ability to communicate confidently

WHY JOIN US?

As part of a dynamic, high-performing marketing team, you’ll get the opportunity to work on well￾established UK retail events and contribute to the success of some of the most exciting shows in the

industry. You’ll enjoy autonomy, variety, and the chance to grow your career in a collaborative and

supportive environment