Senior Social Media Manager

Job Title: Senior Social and Influencer Manager - Wellness Brand

Location: London (Hybrid – 3–4 days in-office, remainder WFH)

Job Type: Full Time, Permanent

Salary: £65K - £75K, depending on experience

A fast-growing wellness brand is seeking a Senior Social & Influencer Manager to lead its organic and influencer-led social strategy.

This is a dynamic, hands-on role for someone with fashion and/or beauty experience, blending creativity, strategy, and trend-led thinking to drive brand awareness, engagement, and conversion across social platforms.

You’ll be the driving force behind the brand’s social storytelling, influencer partnerships, and social commerce initiatives, ensuring we remain ahead of the curve in culture, content, and community.

What You’ll Be Doing:

• Lead the day-to-day social media strategy and execution across organic, paid and influencer channels.
• Develop trend-led, best-in-class content that drives engagement, growth, and sales.
• Oversee influencer outreach and VIP content collaborations for campaigns and social-first activations.
• Drive social commerce initiatives, aligning with brand and growth objectives.
• Collaborate with brand, creative, and growth teams to deliver impactful multi-channel campaigns.
• Keep a pulse on culture, competitors, and platform innovation, bringing fresh ideas to the table.
• Leverage analytics to track performance, optimise ROI, and inform future strategy.
• Inspire and lead a small team, managing freelancers and external partners as needed.

Who We’re Looking For:

• 5–7 years’ experience in social media (organic & paid) and influencer strategy, ideally within fashion, beauty, or wellness brand.
• Proven track record of delivering high-performing, trend-led social content and influencer activations.
• Strong experience with TikTok, Instagram, and emerging platforms, plus knowledge of TikTok Shop/social commerce.
• A natural leader with experience managing direct reports and creative partners.
• Highly organised, with strong project management and stakeholder management skills.
• Creative, proactive, and always-on when it comes to culture, content, and digital innovation.
• Data-driven, with hands-on experience using social and influencer analytics tools.
• Global experience is a plus, but not essential.

Why Join?

• Be part of a fast-growing wellness brand
• Work in a collaborative, creative, and ambitious team where ideas come to life.
• Flat structure – no egos, just passionate people driving real impact.
• Access to wellness perks and staff discounts across the brand’s products and services.
• Regular team socials, events, and brand activations.

Sound like your next role? Send your CV to [email protected]

Major Players is a leading digital, marketing, and creative talent agency, and over the last 30 years we’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.

We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/