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Outra is a UK-based data science firm specializing in household-level data, leveraging over 30 million UK households and thousands of data points to deliver predictive analytics and actionable insights. We combine advanced AI and machine learning to support business in all industries to optimize marketing efficiency, enhance customer understanding, and predict behaviours.
Position
Due to a rapid growth in Real Estate and Martech space were looking for a sharp, organised and hands-on Social Activation Lead to join our Performance Marketing Team at Outra. This role is all about owning not just the establishing of a positive rapport and relationship with a brand and their agency but overseeing the implementation of Outra Data into their marketing strategy with a key set of recommendations to their agency or hands-on activation and best practice optimisation. Youll be the engine behind campaign delivery: comfortable working across core Paid Social channels (Meta, TikTok) Delivering best practice account management, servicing as both a Paid Social executor and day-to-day contact point for our growing list of external/internal clients. Providing a weekly update on key performance and a best practice explanation for key changes, telling the client not just what has happened, but WHY and how you would propose getting ahead of a challenge. Predicting challenges in seasonality and proactively addressing problems before and as they arise
Requirements
- Translate client briefs into actionable campaign plans, timelines, and deliverables
- Build and deploy campaigns across Paid Social
- Own QAensuring data, logic, targeting, and creative are campaign-ready
- Monitor campaign performance and suggest optimisations or next steps
- Work with designers, not just brief themco-create effective assets and learn fast
- Contribute to process improvement and help us scale how we work
Other Information
What We're Looking For
- 4+ years in a campaign execution role (agency or brand side)
- Hands-on with Meta Ads, TikTok and Google Analytics
- Strong attention to detailyou dont miss the small stuff
- Collaborative mindsetcomfortable working across functions
- Curious about creativeyou might not design, but you know what works
The Person
- Ambitious but grounded you bring drive, not ego
- Reliable & autonomous you dont drop the ball, and your team knows it, you do not need micro-management
- Proactive you spot things before they become problems
- Pragmatic you value excellence, not perfection for its own sake
- Fun to work with we work hard, but we laugh a lot too
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