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At Forrester, we’re trusted to work on trailblazing, mission critical problems that business and technology leaders face today. That’s why we’re always looking to empower talented individuals to perform at their best every single day. We’re proud of our community of smart people and vibrant voices who come together to do what’s right by our clients and each other. Our success is driven by curiosity, courage and customer obsession. The confidence and drive to be bold at work. Join us and build an extraordinary future.
About This Role:
We are seeking a highly motivated and strategic Senior Sponsorship Sales Representative to join our global events team. Reporting to the global director of event sales, this role is ideal for a consultative sales professional who thrives in a fast-paced environment and is passionate about building long-term partnerships with leading technology and marketing brands.-
As a key member of our sales team within the events and marketing department, the successful candidate will be responsible for identifying, developing, and closing sponsorship opportunities across a portfolio of high-profile marketing and technology conferences in North America, Europe, and Asia Pacific.
Job Description:
Strategic sales and business development
- Identify and engage prospective sponsors through research, outreach, and networking.
- Develop tailored sponsorship proposals that align with client objectives and event goals.
- Build and maintain a robust pipeline of qualified leads and opportunities.
Consultative selling
- Conduct discovery calls to understand client needs, challenges, and marketing strategies.
- Position sponsorship offerings as strategic solutions that deliver measurable ROI.
- Collaborate with internal teams to customize packages and ensure seamless delivery.
Account management
- Cultivate long-term relationships with key accounts and stakeholders.
- Ensure sponsor satisfaction through proactive communication and post-event follow-up.
- Track and report on sales performance, forecasts, and market trends.
Job Requirements:
- A BS or BA degree.
- Some experience of B2B sales, preferably in sponsorship, media, event sales, or enterprise SaaS sales.
- Proven track record of consultative selling and exceeding revenue targets.
- Strong understanding of marketing and technology landscapes.
- Excellent communication, negotiation, and presentation skills.
- Self-starting attitude, a strategic mindset, and a collaborative spirit.
- Experience using CRM tools (e.g., Salesforce, Sales Navigator, ZoomInfo) and sales analytics.
We’re a network of knowledge and experience leading to richer, fuller careers. Here, we’re always learning. Whether you want to hone your strengths or discover new ones, Forrester is the place to go for it. It’s a place where everyone is given the tools, support, and runway they need to go far. We’ll be right there beside you, every step of the way.
Let’s be bold, together.
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