Business Director - Planning

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

1747 - Business Director – Planning

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary And Impact

Objectives of the Role: Creating brilliant, creative, digitally driven, insight-led and accountable communications that deliver business growth for EssenceMediacom and lead the industry. Build a skilled, motivated and future proof team who want to develop their career in the industry.

It is an incredibly exciting time to join our digital-first business and you will be tackling key strategic challenges of digital and data integration, to power marketing communications that create competitive advantage.

The Business Director is the key role within the team and will be the client lead who can make this account their own. We are looking for candidates who are dynamic, passionate & brilliant at developing client relationships.

This role will be part of a senior team working with the Managing Partner, Partners and Digital Directors. We will have a huge focus on innovation & digital excellence and this role will be a brilliant opportunity to develop the “wholebrain” approach that is central to the agency vision. The BD will also be part of the leadership team who meet weekly and work together as a collaborative team on cross-portfolio workstreams.

Skills And Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• Our core values within our business unit are: -
• All in – passionate about the industry, our clients and creating great work
• Action-orientated – our clients move fast and there can be multiple workstreams to juggle Decision making and a keen focus on delivery are essential
• Personal growth – we are motivated by growing ourselves and our teams
• Excellent leadership capability, both internally within the agency and with senior clients. Experience of leading large teams highly desired
• An analytical and inquisitive mindset and a passion for the industry
• A detailed understanding of communications planning with experience identifying the role for role for paid, owned, and earned media channels, and their contribution to business outcomes, both brand and performance

Extensive digital experience, including working with in-house specialist teams

Creative flair to enable campaign ideas to stand out and cut through a cluttered marketplace.

Excellent communication skills, including leading cross agency teams and communicating effectively with multiple stakeholders

Strong organisation skills, with the ability to manage a diverse workload and prioritise key work streams

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they

belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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